The 10 Best Social Media Podcasts

October 22, 2015

The best social media podcasts

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What’s This?

Podcasts are awesome. Why? Because they seem to be the one form of information that is not obstructed by distractions. You can listen to your favorite podcast at the gym, while doing laundry, or going for a jog. This is great for community managers or businesses who are at most times being bombarded by information from all sides.  It is amazing to us that the biggest area of content marketing that is most often overlooked in social media is podcasting. In fact, among leaders in the business community, podcasting has gained in prominence with each year. As mentioned before, the basis of this growing attraction is rooted in podcasting’s inherent path to multitasking. In other words, instead of reading, listening to a podcast allows people to digest content while driving to work, jogging, doing housework, or even mowing the lawn.

(1 in 4 podcast consumers plug MP3 players or smartphones into the car audio system),

Plus, check out these impressive demographics:

Based on this Edison research report, 50 percent of podcast listeners are affluent and range in age from 12-34, and 4 in 10 podcast listeners have a household income of at least $75,000. Compared to radio and TV listeners, nearly 70 percent of podcasts listeners aren’t bothered by sponsorship messages.

For those interested in creating a podcast of your very own, or simply sampling a few professionally done podcasts, we’ve listed 10 popular podcasts below. We’ll add more to the list every week.

SOCIALDRAFT’S STAFF PICKS OF FAVORITE SOCIAL MEDIA PODCASTS




1) The Marketing Companion

Mark Schaefer's podcast is a marketing essential

Hosts Mark Schaefer and Tom Webster explore content marketing, online privacy, or ad blocking from their knowledge, and personal experience. Their show is funny, fun, and informative.

2) Gary Vaynerchuk
The #AskGaryVeeShow

Gary Vee's podcasts are incredibly valuable to social media marketers

Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Want to get on the show? Tweet me your question with #AskGaryVee!

3) Build Your Tribe with Chalene Johnson

Social Marketers should add the Chalene show to their podcast listening lists

Motivational speaker, New York Times Best Selling author, and fitness celebrity Chalene Johnson is the #1 female in direct marketing.

4) Oh So Pinteresting Podcast
By Cynthia Sanchez

This podcast is all about successful marketing on Pinterest

Get the latest Pinterest news and tips to use in your social media marketing plan for your business. Cynthia Sanchez interviews social media experts, marketers and business owners to bring you the top actionable tips for success for using Pinterest for business. Find show notes and links at www.ohsopinteresting.com/podcast.

5) Brian Solis
Context Matters

A great social media podcast is Brian Solis' Context Matters

A podcast featuring discussions at the intersection of business, technology and culture hosted by Chris Saad and Brian Solis.

6) The Social Toolkit

Social media marketers keep abreast of the best tools with the Social Toolkit Podcast

The Social Toolkit shares first-hand experirences with social and productivity tools, digital marketing, and advertising from professionals who use them everyday.

7) Social Pros Podcast

Marketers should listen to the Social Pros podcast to keep up with the latest marketing strategies

They focus on real people doing real work in social media. You get the inside stories and behind-the-scenes secrets about how companies like Ford, Dell, IBM, ESPN and dozens more staff, operate and measure their social media programs.

* weekly features on social media statistics

* amazing social media and content marketing case studies

* advice from the best social media managers in the world

8) Social Media Marketing with Michael Stelzner

Michael Stelzner's podcast is the best in the market

Social Media Examiner’s Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing.

9) The Jamie Turner Show

Jamie Turner's Marketing podcast is great for SMM's

The Jamie Turner Show is a business podcast hosted by internationally-recognized author and business thought leader Jamie Turner, who is a regular guest on CNN and HLN on the topics of business, technology, and marketing. Each episode includes interviews with well-known and well-respected business leaders including New York Times Bestselling authors, media celebrities and successful entrepreneurs. Listeners come away with actionable insights that they can use to improve their businesses, careers, and personal lives.

10) The Pivot

The Pivot podcast is a great learning podcast for social media

Every week host Todd Wheatland, Global Head of Strategy for King Content and author or “The Marketer’s Guide To Slideshare”, sits down with some of the world’s great marketers to get behind their public profiles and learn their real marketing backstories. In this fireside chat format, Todd gets his guests to open up and share not only some valuable marketing insight, but also a peek into each person’s real life story. If content is all about telling a great story, you won’t want to miss an episode of this show. The Pivot is part of the Content Marketing Institute (CMI) Podcast Network.

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