Best podcasts for social media marketers

The Best Social Media Podcasts

I’m a huge fan of podcasts. They are the one place where I can get information without distractions. I listen to podcasts daily for an hour or two. The first hour while I walk my dog and the second on the elliptical at the gym. Since this time is so limited, I am quite choosy about what social media podcasts I listen to. The following list is a combination of my favorites, that of our staff, and those that are loved by the members of our social media managers group on Facebook. If you think I missed one that is essential listening, leave a comment so I can check it out.

The Best Social Media Podcasts

The best thing about podcasts for all of us in Social Media is that they are available to us anytime we want them, and that they come with no interruptions. You can fully concentrate on them while you do passive activities which means that you will probably get much more out of them than say a blog post…

So whether you’re interested in learning more about marketing your brand by listening to podcasts, or possibly want to create a podcast of your own, here is a list of podcasts we really like with descriptions and links to subscribe on iTunes. These were selected not because they are 100% dedicated to Social Media, but because they discuss items that will make you well rounded and give you an edge in this incredibly competitive field. Enjoy.

The podcast from social media agency Casual Fridays


 Social Media Social Hour

What we liked about this podcast is that the host, Tyler, talk with brands and influencers to discuss all aspects of digital marketing. They give you actionable strategies to test out and plenty of tips to improve your social media marketing. Free

Chris Barrows hosts Why I Social

Why I Social

If you are looking for real-life examples of agencies and brands doing social media the right way, this is it. It’s simple, accessible, and it’s Free.

a valuable social media podcast

Art of Paid Traffic

As Social Media becomes more of a pay to play field, it becomes more and more important to keep abreast of the things that work when it comes to advertising. Rick Mulready’s podcast will make you a much better digital advertiser.

A good podcast for new social media managers

The Digital Entrepreneur

This social media podcast is fantastic if you are just starting to ramp up your social media business. It brings you business tips, tactics, stories and strategies on some vital aspect of the ever-evolving digital marketing landscape. Free

Freakonomics is a great podcast


While Freakonomics Radio is not a social media podcast, this award-winning podcast hosted by Stephen Dubner is a great way to keep us thinking outside the box.  Highly recommended for keeping up on what’s going on in the world too. Free

Jay Baer's podcast is good for those looking to do social selling

Jay Baer, Social Pros

Jay Baer is a digital marketing strategist, speaker and New York Times best-selling author. He founded Convince & Convert in 2008. Baer helps you get better at social media and content marketing through
audits, the creation of strategic plans, workshops, and coaching, setting up and configuring metrics and tracking.

A good social media podcast for beginners

Marketing Over Coffee

Marketing Over Coffee is a podcast that covers both classic and new marketing. Your hosts, John Wall and Christopher Penn, record the show in a local coffee shop every week and publish the show on Thursday mornings. Because it’s a podcast, you can download the shows and listen to them whenever you want. Each show is about 20 minutes long and is filled with the kinds of marketing tips and tricks that you can only get out of casual conversation outside of the office.

A great marketing podcast

Six Pixels of Separation

Six Pixels of Separation podcast offers marketing and communication insights. Mitch Joel, journalist, publicist, and president of Twist Image, a digital marketing agency, explores the complex world of digital marketing and social media with the perspective of a digital marketing agency. Joel’s blog and podcast focus on the intersection of digital marketing and personal branding.

The best social media marketing podcast is by Social Media Examiner

Social Media Marketing Michael Steltzner

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. Each episode includes social media success stories, interviews with industry experts and tips from Michael on how to improve your social media marketing.

Bobby Montoya of Social Ubiquity loves the Social Media Marketing podcast. He said “I like the information about Branding. I have subscribed to them for a long time now and experiment with some of the advise they give.  Branding is huge when your agency or company is trying to make a name for itself and build credibility. We had to rebrand our agency as we are phasing out from Rock Coconut to Social Ubiquity. But making these changes were not that bad as we follow some advice from Social Media Examiner and personally write them for additional insight.”

Britt Michaelean's podcast is great for Social media managers

The Mass Amplify Show

This weekly podcast gives you an insider’s view of the world’s top authors, influencers, entrepreneurs, speakers and business leaders who have achieved success by working with their audience to amplify their message. Episodes run 30 minutes and have included people such as Jen Groover, Bryan Kramer, Porter Gale, and Ted Rubin. Each guest is prompted by Brit to share tips to help budding entrepreneurs to become successful. They also chat about tech and marketing trends.