Simply put, Twitter is all about content, engagement, and optimization. Since Twitter is limited to 280 characters, every single space has to serve a purpose, adding to a well-constructed idea. In addition, contrary to the limited space, what Twitter most excels at is in creating the perception of a narrative those individuals who subscribe can […]
With countless social media platforms making their debut (Facebook, Twitter, Pinterest, Tumblr, and the new defunct Google+ and YikYak) few have managed to hold onto the public’s imagination for any amount of time. Instagram has managed to become a juggernaut in the field, constantly adapting to meet the needs (and desires) of its audience, even […]
Regardless of popular opinion, Twitter is still a powerful social media platform…if you know how to use it properly. It is still possible for your brand or business to gain solid numbers of followers who can be converted into customers. However, it won’t just happen if you put Twitter on autopilot. Use a social media […]