It’s always a good thing to know what your competition is doing. There are many ways to do this. You can set up Google Alerts, use Socialdraft alerts, and even keep an eye manually. Another great tool to keep an eye on your competition is Facebook Pages to Watch Feature. Today, we’ll discuss all the […]

Newbie Guide to Twitter Growth

November 28, 2017       Published

Although there are rumors of a downfall for Twitter, it is still an incredibly powerful social network. Twitter is still in the top for referring web traffic, it is a fantastic place to develop leads, and it is an incredibly powerful customer service tool. If you are a small business owner who has tried to […]

A Guide to Negative Review Management

November 19, 2017       Published

No matter what kind of business you run, you’re going to have to deal with negative reviews. Even the best brands and businesses will have to deal with an occasional piece of negative feedback on social networks like Facebook, review sites like Yelp, or even on their website.  Negative review management is incredibly important. In […]

LinkedIn Marketing Tips To Increase Your ROI

November 15, 2017       LinkedIn

Launched in 2003, LinkedIn is a business-oriented social networking service that is mainly used for professional networking. LinkedIn is the world’s largest professional network with 467 million members in over 200 countries and territories around the globe (106 million are active monthly). Before we get into these LinkedIn Marketing Tips, let’s look at their stats […]

How to Market Events on Social Media

November 9, 2017       Business

Social media is like a party. First, you need to select a party location (Twitter, Facebook, Pinterest, Instagram or LinkedIn). Then you need to send out some invites (ads & posts). Once the invites are sent, you need to put up your party decorations (timeline images, avatars, apps), and when people finally arrive you need […]

Facebook Restaurant Menu Feaure

November 8, 2017       Facebook

Facebook has some incredible tools for local businesses, especially restaurants. Among one of our favorites is the Facebook Restaurant Menu feature. The social network now allows restaurants to display their menus via SinglePlatform or PDF download. How to Add Facebook Restaurant Menu to Your Page These are the steps to add your restaurant menu to […]

Simple & Effective SEO Tips For Local Businesses

November 5, 2017       Google

If you don’t come up in the top three spots when someone does a Google search, you’re losing out on tons of business. Why? The top three positions on Google search get the most clicks. If you haven’t started taking SEO seriously, then you need to set aside some time to read this piece.  Then, […]

Many times businesses and brands will say that social media does not work. However, it is usually inconsistent posting, a lack of strategy, and thinking that social media is the end-all & be-all sales tool that equates to failure. While social media is a powerful tool to assist in sales (and to make sales), it […]

Upselling Tips To Increase Restaurant Sales

November 1, 2017       Published

In the restaurant business, prompt, courteous service from the wait staff is crucial, but this alone won’t guarantee your restaurant’s success. When interacting with guests, managers, servers, and even cashiers should all be trained in the subtle art of upselling, or suggestive selling. Upselling involves the artful suggestion of more expensive but higher quality food […]

Save Time and Money With the Best Apps for Restaurants

October 30, 2017       Published

Let’s face it. The restaurant industry is not easy. You’re putting out fires daily, dealing with suppliers, filling in when people call out sick, and you’re dealing with marketing and all those crazy reviews on Yelp and TripAdvisor. This means that you need to save time wherever possible. Luckily, there are some awesome apps for […]