Although the Chinese New Year starts officially on February 5th, 2019, and ends on February 19th, the celebration actually begins on January 28th, and last until New Years’ Eve. That means that if your business is at all related to Chinese New Year, a Chinese demographic, or if you are creative enough that you can market […]

Loyal customers are the most important to your business for many reasons. Retaining existing customers is significantly less expensive than acquiring new ones, in fact, some studies claim it costs 6 to 7 times more to acquire a new customer than to keep an old one. On top of that, loyal customers are more likely […]

You’ve heard about Pinterest. Heck, it’s one of the most powerful social networks and compared to the rest, it’s been pretty much scandal-free since it’s founding in 2010.  You know it’s good for building links and increasing web traffic, but you’ve been overwhelmed lately and really don’t want to start working on another social network. […]

Valentine’s Day is a big day for business. As a matter of fact, the average annual consumer spending on this day of love is 19.7 billion dollars on average. This means that 54.8% of consumers will spend an average of $146 on just flowers, candy, and apparel. Needless to say you NEED to market yourself […]

If you own a bar or restaurant, you’re probably looking for every (affordable) advantage to get your name out there. Chances are you are using Facebook and getting frustrated at the lack of reach, Twitter and frustrated at the lack of return on investment, and Instagram – loving it…but worried that it will turn into […]

Canadians Celebrate Labour Day annually on September 3. The holiday celebrates the struggle of the Labor unions and has become a day of celebration and leisure. If you are a Canadian business hoping to attract the eyes of your audience, you’re in luck. The #labourday hashtag has not yet been used in more than 500,000 […]

The Winter holiday season can bring the most revenue to all types of local businesses from beauty salons, restaurants, bars, toy stores, and more. In order to maximize your exposure to a targeted local audience, we reached out to social media experts and asked them to share their Local Business Holiday Social Media Marketing Tips. Their […]

The winter holiday season is probably the most important to most businesses. It is the time when consumer spending will be at its highest, and the last chance brands and businesses have to make their quotas. That means that having a strong Social Media strategy is pivotal, especially on Instagram. We’ll give you some great […]

Nestled between Thanksgiving, Black Friday, and Christmas is Hanukkah. While it’s not as commercialized as the rest of the winter holidays, you should be creating engaging Instagram posts for the holiday in order to capture the Jewish audience.  You will probably create special discounts, promotions, and sales; but how do you get targeted eyes on those Instagram […]

New Year’s Eve and New Year’s are HUGE celebration days throughout the world. The time period right before the New Year is critical to most businesses. As a rule, consumers are broke after the winter holidays and curb their spending after January 1st. This means that your last chance to capture big dollars before tax season […]