If you run a small business like a restaurant, flower shop, or dentist office you’re probably well aware of the benefits that can come from social media advertising. Everyone is on social media these days, after all. So it makes sense that your business should have a presence there as well. However, if you’re like […]
We’ve discussed this issue before, but in light of the recent crackdown on deceptive Internet reviews by New York regulators, I want to revisit the subject of astroturfing – the practice where business owners Fake Reviews on Yelp. As business owners, you know all too well the power of both positive and negative reviews. You […]
