If you are marketing your brand or business for a Canadian audience, you’ve got your work cut out for you. There are over 37,794,248 posts tagged #Canada on Instagram. If you want to compete for targeted eyes, copy paste this list of Canada hashtags on your Instagram posts and use the hashtag strategy outlined below.
#canada #canadaday #canada?? #visitcanada #canadagram #enjoycanada #ilovecanada #ohcanada #canada? #canada_gram #canadalife #canadatravel #explorecanada #??
How to Use Canada Hashtags on Instagram
Start with your brand’s hashtags
Because Instagram is a user-generated content social network, it is ripe to help you convert your audience into free marketers for your brand or business. Do like Keen Canada did in the example above. Start by creating a branded hashtag. It should be short, simple, and as close to your brand’s name as possible. Keen uses a few variations including #keencanada #keen and #keenfootwear. Then, include it in your profile write-up with a call-to-action to train your customers and audience to use the tag. This strategy has worked wonders with Keen’s very invested audience.
Include Industry Hashtags
If you want conversions, then using only Canada hashtags won’t get you where you need. You need to combine them with hashtags for your industry so that you increase your chances of being discovered by those who are looking particularly for what you have to offer. Check out how CannabisCulture uses this Instagram hashtag strategy. They include very clear hashtags to increase their chances of being discovered by people exploring them on Instagram. That’s smart Instagram marketing.
Don’t Forget Location Hashtags
This is a MUST if you are a local brand (like a Tourism board or local magazine), service (like a masseuse), or business (like a restaurant). Make sure to include hashtags for your neighborhood, city, state along with your Canada Hashtags so you have a chance to reach both tourists and locals looking for your business or services. Check out how the City of Calgary has implemented this local hashtag Instagram strategy to reach both locals and tourists who are interested in the area.
Related Brand Hashtags
This works particularly well when you use hashtags for related brands. The idea is to increase views from a vetted audience that is already interested in brands associated with your business. It’s an easy way to use Instagram hashtags to reach a targeted audience that converts.
How to Manage Your Instagram Accounts
Now that you have all those great Canada hashtags to use on the holiday, and you know how to use them to get the most reach and engagement, you need a great Instagram management tool. Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:
- Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
- Easily re-schedule with a drag & drop action
- Schedule GIFs to Facebook and Twitter
- Download content calendars as PDF
- Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
- Engage on Twitter, Facebook, and Linkedin
- Download Facebook and Twitter reports
- and tons more…