Twitter Growth Strategies That Deliver
Regardless of popular opinion, Twitter is still a powerful social media platform…if you know how to use it properly. It is still possible for your brand or business to gain solid numbers of followers who can be converted into customers. However, it won’t just happen if you put Twitter on autopilot. Use a social media […]
How To Expand Reach From Social Media
You have made a commitment to yourself that this year you will create content for your website to provide value to and to attract more customers. But you already know that just creating the content doesn’t mean they will see it. That means that you also need to come up with ways to expand reach […]
How to Decide What Social Network is Best for your Business
You may have heard that your brand or business needs to be active on all forms of social media but the list is exhaustive and growing all the time. Let’s face it. If you are a small to medium business, a freelancer, or just are on a tight budget…this is just not going to happen. […]
Awesome FREE Places to Promote Your Visual Content
You’ve spent hours figuring out keywords, writing articles, adding images, and now it’s crickets….maybe 10 views a month on those gorgeous 500+ words of original content and those gorgeous images you spent hours creating on Photoshop. Why? Because you have to go out and get eyes on your material. You need to promote your content […]
How to Kill Your Social Media Reach
There are plenty of ways to kill your social media reach. One sure way to do this is to have your accounts go into dormancy. What is dormancy? Dormancy is when a social media account that has not posted within a given set of time. Dormancy has immediate negative effects on your social accounts including but […]
Exploring The Best Time to Post to Facebook – Myths and Reality
Businesses using social media as a marketing tool have come to realize posts on Facebook continue to reach fewer and fewer users. In 2014, Ogilvy found Facebook’s organic reach was just 6%, with large pages over 500,000 followers seeing just a 2% reach. As of 2018, organic Facebook reach had dropped to 1.2% in 2018 […]
Social Media and the #BigGame (aka – Social Media Super Bowl Rules)
Since the NFL is known to be sue happy with small businesses, bars, restaurants, and caterers that use the term “Super Bowl” on marketing materials, we decided to research the topic so marketers would know how to get around this issue. We’ll break down the Social Media Rules for the Super Bowl so that you […]
7 Facts About Links In Marketing
Social media is a great tool for marketing, but it can also be a great tool for link building. The whole purpose of link building is to increase the number and quality of links to either your website or your social media accounts so that your audience can take whatever action you desire. For the most […]
Black Friday Socialdraft Discount
You haven’t tried the social media scheduling and management tool Socialdraft yet? This is your chance because the Black Friday Socialdraft Discount is here!!! Black Friday Socialdraft Discount Sign up any day starting 11-16-18 before 11:59 pm on Black Friday 2018 and get 50% off your first bill with us using the Socialdraft discount code below on all types of […]
A List of Optimized Thanksgiving Hashtags & Social Marketing Ideas
Thanksgiving may be the ultimate family holiday. It’s also a wonderful holiday for sports fanatics, but the ones who should rejoice at the arrival of this holiday of gluttony are social media marketers. The holiday buying season officially begins on Black Friday, the day after Thanksgiving, but you need to start thinking about how to […]
Black Friday Hashtags and Social Media Tips for the Holiday
Black Friday is the start of the big retail season. In truth, the season starts way before that, and if you are a retailer or small business marketing for Black Friday you need to start thinking about your strategy way before that. Today we’ll discuss how to use Black Friday hashtags on Social Media (particularly […]
Reputation Management for Doctors
A bad online review or comment on social media can have a severe impact on a doctor’s practice. If you are a doctor, then it is imperative that you keep an eye on your online reputation. Reputational risk can have a huge impact on your profitability. As such, Reputation Management for doctors is a must. […]
Essential Business Digital Tools
If you are a business that is just starting to go digital, things can seem daunting. However, they don’t have to be. Today, we’ll outline the Essential Business Digital Tools you should use to have full control over their digital presence, grow their business, and measure results. Essential Business Digital Tools Website Tools Google Website (free) Although […]
What to Say to Cheapskate Clients
I was recently listening to a This American Life, and as much as I love Ira Glass, I just could not stomach what I was hearing. If you haven’t already heard it, he did an episode all about the Good Guy Discount. During the episode, he’d walk into all different types of stores to ask for a discount…because […]
How to Deal with Common Social Media Client Issues
Before Socialdraft became a social media scheduling calendar tool for teams, we were a ragtag bunch doing social media for clients (we still offer managed services to our enterprise clients). We started small with local clients like restaurants and ended up handling multinational clients and governmental entities. It was pretty cool…most of the time. From time […]
Why Calls-To-Action Are Essential to Your Business
You hear it all the time: “Add a call-to-action to get conversions”. Yet, you’re hesitant to use calls-to-action on your posts, you don’t want to seem pushy or overly promotional. Welp, that’s got to stop. We’ve done some digging to get some hard numbers to finally convince you on why Calls-To-Action are essential to your business. […]
Mayday 2018 Socialdraft Social Media Tool Discount
Mayday!!! Mayday!!! Have you been struggling to get your social media firm off the ground because all the social media tools out there are too darn expensive? You’ve tried free social media tools, but they’re just not robust enough and you need something that can help you scale your business. If you’ve been looking for […]
Amazon Giveaway Is A Strong Social Media Growth Tool
Community managers and small businesses will love the new Amazon tool to host Twitter contests and increase YouTube views called Amazon Giveaway. The service allows anyone to easily set up and run promotional giveaways. You choose the item being offered, which must be sold by Amazon and under $5,000, and you must pay for sales […]
The Best Social Media Podcasts
I’m a huge fan of podcasts. They are the one place where I can get information without distractions. I listen to podcasts daily for an hour or two. The first hour while I walk my dog and the second on the elliptical at the gym. Since this time is so limited, I am quite choosy […]
Enhance Your Brand By Creating a Vanity URL
There are so many benefits to using a Vanity URL shortener like Bitly Not only do they streamline the appearance of your writer ups, they also help you brand yourself AND get valuable analytics from shares on social. Especially when you link them to your Socialdraft account. You can also benefit from vanity URLs on social networks […]
