How to format your Instagram bio

How To Spice Up Your Instagram Profile

The video and photo sharing platform, Instagram, has proven to be a very valuable addition to the social networking arsenal. Not only does Instagram generate a huge amount of traffic, Instagram’s engagement rate far exceeds that of Facebook and Twitter, which is why over 85 percent of top brands are regular users. This means that […]

How to use hashtags in social media the right way

Key Guidelines on How to Use Hashtags

The use of hashtags has become a permanent part of social media, and is used by major brands in their ad campaigns; their usage has even extended to text messages, chats, and advertisements. Hashtags categorize content on social media, and in turn, allow people to discover your brand’s specific content and the varied interests of […]

How to craft a social media audit

Things to Do When you Pick up a New Social Media Client

You’ve just picked up a new social media client. Maybe you’ve been focusing on just one industry. Maybe you have not. Before you start creating social media posts and interacting you need a plan. You need to know where you stand, what your goals are, and where you need to be. But you also don’t […]

A sample social media plan for restaurants

Social Media Plan for Restaurants

Restaurants can benefit significantly from being active on social media. Social Media is a great vehicle to be discovered by new clients, to reach out to customers who would never have known about your restaurant, to build loyalty in current clients, and it is a fantastic customer service platform. It can also detract attention from […]

How to use original content to get more social engagement

How To Increase Social Media Engagement

Creating content to drive social media engagement is a tricky business, requiring a balance between purely promotional content and content that will engage and provide ongoing value to your audience (aka – the stuff that makes you money). Social media engagement can be a cornerstone of successful businesses, with a majority of sales coming either […]

Socialdraft is a Social media dashboard that allows you to download reports to send to clients

Socialdraft Free Social Media Reports Tool

We are thrilled to announce that you can now pull Facebook and Twitter reports on Socialdraft. That’s right, and they are super easy to generate. On top of that, you can download them as PDF to send to collaborators, bosses, and clients. If you sign up for the Free Forever plan, you can access the Social […]

How to use Social Media to get traffic to your blog

How to Generate Blog Traffic with Social Media

A blog is a great tool. Anyone who feels like they have something to say can start one, and some of the best blogs generate millions of views and visitors per month, offering significant opportunities for monetization. The thing most people don’t tell new bloggers is that no matter how good your content is, it’s only […]

Social Media Influencers Tools

How to Identify Social Influencers & Supercharge Your Marketing Efforts

You have been working hard and finally, you feel like you have a strong social strategy. You’re feeling ready to work on interactions, but how do you decide who to interact with? The answer is customers and influencers. You know who your customers are, but now you’re asking yourself: what exactly is an influencer? Today […]

Good hashtags on Instagram can mean more followers

How to Use Instagram Hashtags

nstagram When it comes to promoting your brand, Instagram should be an integral part of marketing your business. Because besides Instagram’s popularity with the younger millennial market, and its 500 million active users, Instagram’s unbelievably high level of engagement far surpasses that of Facebook and Twitter. How can you make sure that your time on […]

Tricks to drive traffic to your website using Instagram

How To Drive Website Traffic Via Instagram

With countless social media platforms making their debut (Facebook, Twitter, Pinterest, Tumblr, and the new defunct Google+ and YikYak)  few have managed to hold onto the public’s imagination for any amount of time.  Instagram has managed to become a juggernaut in the field, constantly adapting to meet the needs (and desires) of its audience, even […]

Ways you can monetize instagram

How to Monetize Your Instagram Account

WOW!!!! Instagram has exploded in popularity. There are now more than 500 million daily active users.  Brands and businesses have noticed and now they want help with increasing their reach on Instagram. It is also one of the world’s largest mobile ads platforms, and Instagram ads are available globally for all businesses — no matter […]

How to create an instagram caption that will get you likes and comments

Rules for the Perfect Instagram Captions

Instagram is hot, and captioning your Instagram photos can determine whether you’re going to get likes or whether your message falls totally flat. If you think that Instagram is “just” a visual platform, you’re missing at least half of the picture. Captions are just as important as imagery in determining whether or not your audience […]

A guide to help you choose the social networks that best fit your business goals

How to Decide What Social Network is Best for your Business

You may have heard that your brand or business needs to be active on all forms of social media but the list is exhaustive and growing all the time. Let’s face it. If you are a small to medium business, a freelancer, or just are on a tight budget…this is just not going to happen. […]

When is the best time to post on Facebook?

Exploring The Best Time to Post to Facebook – Myths and Reality

Businesses using social media as a marketing tool have come to realize posts on Facebook continue to reach fewer and fewer users. In 2014, Ogilvy found Facebook’s organic reach was just 6%, with large pages over 500,000 followers seeing just a 2% reach. As of 2018, organic Facebook reach had dropped to 1.2% in 2018 […]

facebook local listings

Facebook Places Directory

In 2014, Facebook launched its Facebook Places Directory. It’s basically a play on local to compete with Google, Yelp, and TripAdvisor (as well as to keep people on site and grab some more local ad dollars). If you are a local business, it makes sense now more than ever to make sure that your local […]

How do I get more reach on my Facebook page?

How to Increase Organic Engagement on Facebook

By now you probably know that Facebook admitted that pages that do not advertise will lose out on visibility.  That being said, brands and businesses should not ignore Facebook as a marketing platform. It is still valid, it is still being used, and it is still possible to get organic engagement…it just takes a bit […]

14 Tips on Increasing Facebook Engagement

14 Tips On Facebook’s All-Important Engagement Rate

By now you know that Facebook is almost always pay-to-play. While this is true, it does not mean that you can ignore the platform for marketing. It is incredibly effective, and although organic reach and engagement rates have been declining since 2014 (it had dropped to 6% –  a decline of 49 percent from peak levels […]

how to create social media posts

Tips on Creating The Perfect Social Media Post

Social Media is no longer new and smart business owners who market their companies online are always on the lookout for tips on how to maximize the efficacy of social media posts. Besides remembering to always employ the posting fundamentals, such as providing unique and resourceful information, empowering readers with valuable insights, and maintaining a […]

Socialdraft Discount Code

Black Friday Socialdraft Discount

You haven’t tried the social media scheduling and management tool Socialdraft yet? This is your chance because the Black Friday Socialdraft Discount is here!!! Black Friday Socialdraft Discount Sign up any day starting 11-16-18 before 11:59 pm on Black Friday 2018 and get 50% off your first bill with us using the Socialdraft discount code below on all types of […]

A list of optimized hashtags for the Thanksgiving holiday

A List of Optimized Thanksgiving Hashtags & Social Marketing Ideas

Thanksgiving may be the ultimate family holiday. It’s also a wonderful holiday for sports fanatics, but the ones who should rejoice at the arrival of this holiday of gluttony are social media marketers. The holiday buying season officially begins on Black Friday, the day after Thanksgiving, but you need to start thinking about how to […]