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How to use original content to get more social engagement

How To Increase Social Media Engagement

Creating content to drive social media engagement is a tricky business, requiring a balance between purely promotional content and content that will engage and provide ongoing value to your audience (aka – the stuff that makes you money). Social media engagement can be a cornerstone of successful businesses, with a majority of sales coming either …

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Social Media Influencers Tools

How to Identify Social Influencers & Supercharge Your Marketing Efforts

You have been working hard and finally, you feel like you have a strong social strategy. You’re feeling ready to work on interactions, but how do you decide who to interact with? The answer is customers and influencers. You know who your customers are, but now you’re asking yourself: what exactly is an influencer? Today …

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A guide to help you choose the social networks that best fit your business goals

How to Decide What Social Network is Best for your Business

You may have heard that your brand or business needs to be active on all forms of social media but the list is exhaustive and growing all the time. Let’s face it. If you are a small to medium business, a freelancer, or just are on a tight budget…this is just not going to happen. …

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Socialdraft Discount Code

Black Friday Socialdraft Discount

You haven’t tried the social media scheduling and management tool Socialdraft yet? This is your chance because the Black Friday Socialdraft Discount is here!!! Black Friday Socialdraft Discount Sign up any day starting 11-16-18 before 11:59 pm on Black Friday 2018 and get 50% off your first bill with us using the Socialdraft discount code below on all types of …

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A tutorial on how to find social media influencers

5 Tips on Finding REAL Social Media Influencers

If you have been at the social media game for any amount of time, the odds are pretty good that you’ve come across the term “social media influencers”. These people are the “cool kids” of social media – at least in your market or your target audience, anyway – and they have a lot of …

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Blogs to keep community managers informed

Top 15 Blogs For Social Media Managers

Today’s Social Media Managers are tasked with everything from publicity and advertising, to boosting brand recognition, and optimizing strategies to boost SEO for their clients. That makes staying current with social media news and trends all the more important. But with scores and scores of blogs dedicated to social media marketing, it’s difficult to know …

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Why you should automate your social media

Why it is good to automate your social media

You need to take advantage of any and all leverage your able to get your hands on in the world of business today. This is especially true if you’re going to be marketing or advertising online. Because we live in the middle of the most competitive business environment that’s ever existed – going up against …

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Top 11 Social Media Conferences of 2016

If you’re a business owner or community manager interested in learning content marketing, or a content creator who wants to improve your craft, you should consider attending one of the top social media conferences this year. Social media conferences are a great place to learn marketing strategies that have been tested and proven in the …

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A guide and list of tools to automate social media

How to Automate Social Media And Not Look Like A Spammer

We live in the middle of the most competitive and exciting business environment in human history. Seriously. It’s possible for anyone (ANYONE) to create an online business with nothing more than a dream, a laptop, and an internet connection. This means you too can compete against every other business on the planet. However, if you’re …

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A simple guide for social media analytics newbies

How to Get Started with Social Media Analytics

It can be a lot easier to succeed at business today thanks to the power of advanced analytics. In fact, analytics are the key to success in business. If you are not measuring your performance and comparing it to your tactics and business goals, you are probably going to end up with a failing business. …

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A how to on how to measure your ROI from Social Media

How To Track Your Social Media ROI

A cornerstone of success for many companies is a direct and purposeful advertising campaign, be it traditional or new media.  Designed to bring in new customers, the campaign can be specially crafted to a target group.  With the popularity of social media and a shift in how advertising effectively targets Millenials, many companies have been …

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How to find social media influencers for your business

Find Social Media Influencers to Engage Your Audience

Influencers have always had a level of importance in marketing but nowhere is that more evident and visible than in digital marketing today. Influencers are there for anyone to find if you only have the tools, and vetting their true sphere of influence is as easy as checking their friends or followers list. Working to …

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The best social media podcasts

The 10 Best Social Media Podcasts

Podcasts are awesome. Why? Because they seem to be the one form of information that is not obstructed by distractions. You can listen to your favorite podcast at the gym, while doing laundry, or going for a jog. This is great for community managers or businesses who are at most times being bombarded by information …

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Why Social Media is important to SEO

How Social Signals Play a Major Role In Your SEO Strategy

If you haven’t figured it out already, Social Media plays a major role in SEO. Not just because of the traffic it drives (Pinterest/Facebook leading the pack here). At the beginning of the year, Social software company Shareaholic claimed social media referral traffic was up over 20% from last year. In December 2014, the top 8 …

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Klout now measures Youtube

Klout Now Factors YouTube Into Your Score

We’re all familiar with Klout, it measures social influence and sends neat little perks to those who are influencers. Today, Lithium Technologies (Klout’s parent company) has announced that Klout Now Factors YouTube Into Your Score. This means that Klout currently counts information from these social networks: Twitter Facebook Instagram YouTube Blogger Flickr Foursquare Google+ Last.FM LinkedIn Pinterest Tumblr …

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