How to get more traffic from your Pinterest pins

Pinterest Guide to Effective Pinning

Pinterest is an incredible resource for businesses. It drives a huge amount of traffic to websites, it allows your audience to market your brand (for free) and is a great way to market your brand online. However, it’s not as simple as randomly pinning to your boards.  Before you start strategizing on the type of content […]

How local businesses can use Pinterest to market themselves

Pinterest Marketing for Local Business

Most people think that Pinterest is only good for online retailers who have a product to sell to women. This is not entirely correct. In the hands of a savvy business owner, Pinterest can yield an ROI, regardless of the type of business you are. Today, we will discuss Pinterest marketing for local business including how […]

Example of a successful Pinterest Board

Pinterest Tips for Business To Actually See An ROI

Pinterest rocks. Sure, Instagram is on everyone’s lips, but Pinterest is one network that has not lost steam and still delivers an ROI. If you haven’t started marketing on Pinterest, perhaps it is time you do so. that you explore the concept of how to brand your business on Pinterest. Today we’ll discuss why you need to […]

A list of statistics that show why Pinterest is an important marketing channel for businesses

Why You Should Be Marketing On Pinterest in 2017

If you’re not marketing yourself on Pinterest, then you’re missing out. Pinterest is incredible at driving web traffic, especially for those who are marketing in the areas of food and beverage, home decor and repair, and anything creative. If you have an online shop, then Pinterest needs to become a priority if it isn’t already. […]

A guide on how to sell more on Pinterest

How to SELL MORE on Pinterest

When it comes to shopping via social, Pinterest is tops. This means that if you are selling anything online (be it tees through your Shopify site, crafts on Etsy, or even books via Amazon) it would be silly of you to ignore Pinterest. Today we will discuss the basics on how to Sell more on […]

reputation monitoring tool that sends you an email

Socialdraft Reputation Monitoring Digest

Keeping an eye on your online and social reputation can take so much time. Just think of it, every time you log onto google and search your business name, you need to drill down by date and sort through an overwhelming amount of content, most of which is not even relevant to you. It’s a […]

Ideas for social media when you run out of ideas

100 Social Media Content Ideas for Business (with examples)

After a while your brain will go blank and you will have “writer’s block”. Don’t worry. This happens to everyone managing social media. If you’re currently having a brain fart, we hope to inspire you with these awesome 100 social media content ideas for business. You can implement all of these on all your social […]

Use Social media sites to get clicks on your Shopify store

How to Drive Traffic to Your Shopify Store with Social Media

You’ve got amazing product, you created your Shopify store and now you need to make some money, but you’re not seeing traffic to your Shopify store and you’re not making sales. Or maybe you’re making sales, but (of course), you want to make more. That’s where Social Media comes in. Today we’ll discuss various ways […]

Cheap classes that will help those working on social media

Cheap Social Media Classes (That Provide Amazing Value)

Social media is here to stay…it is also an ever changing force in the marketing universe. This means that if you are a business you can’t ignore social. It is imperative that you either hire someone to manage your social media or that you learn how to do it yourself. The good news is that […]

How Public relations companies can use PR to help their clients

Why Public Relations is Now Social Media PR

Public relations is not the same thing it was back in the 50’s, 60’s, 70’s and 80’s. Due to the rise in Social media, PR work is now a heck of a lot more involved. Social Media PR work includes: Social media content creation Content Marketing Social Media outreach Public Relations Finding Partnership Opportunities Collaboration […]

A guide and list of websites where you can curate content for Social Media

How to Find Content for Your Social Media Calendar

You’ve probably found yourself scratching your head on plenty of occasions when writer’s block hits and you just have no freakin’ idea what to post to social media. Content curation is probably one of the most daunting time sucks that social media managers face on a daily basis. You can’t just post content, you need […]

Instagram photography hashtags to help your reach

An Optimized List of Photography Hashtags For Instagram

Social media is all about being visual. In fact, visual arts and social media beautifully complement each other.  Studies have shown that Facebook posts that include images get 2.3 times more engagement than those that are plain text. This is just Facebook, but similar results are seen across all other social networks, especially Instagram. It makes […]

A list of optimized hashtags for the Thanksgiving holiday

A List of Optimized Thanksgiving Hashtags & Social Marketing Ideas

Thanksgiving may be the ultimate family holiday. It’s also a wonderful holiday for sports fanatics, but the ones who should rejoice at the arrival of this holiday of gluttony are social media marketers. The holiday buying season officially begins on Black Friday, the day after Thanksgiving, but you need to start thinking about how to […]

How to get started on Pinterest

Pinterest Marketing: Complete Guide

Truth be told, it is a lot easier to market on social media than a lot of people make it out to be. Sure, there are a lot of landmines that you need to avoid in order to have consistent success on social media – but that’s true of any marketing medium. You need to […]

A list of items you can put in place to measure social media success

How to measure social success

One of the most important things that you can do as a modern marketer is fall in love with something that direct response marketers have loved ever since the early 1900’s – the ability to measure your marketing and its impact: to test, tweak, and modify your marketing until you get the kind of conversion […]

How to design effective social media images

How to Choose The Perfect Color and Image For Social Campaigns

Direct marketers and savvy advertisers have long understood that a single image is worth far more than 1000 words – it can be worth (quite literally) millions and millions of dollars! Let’s break down the stats: *Advertising research shows that images are easier to remember than text *Advertising research also shows that 65% of the […]

A targeted list of travel hashtags for those promoting their travel business on social media

A List of Travel Hashtags You Can Use On Social Media

To Travel is To Live – Hans Christian Andersen Chances are if you’re reading this post you’re either a travel writer, travel blogger, or a social media manager for a travel location.  You probably got into this industry because of your insatiable desire to travel, but now that you’re working in the field, you get […]

A tutorial on how to find social media influencers

5 Tips on Finding REAL Social Media Influencers

If you have been at the social media game for any amount of time, the odds are pretty good that you’ve come across the term “social media influencers”. These people are the “cool kids” of social media – at least in your market or your target audience, anyway – and they have a lot of […]

How to encourage click throughs on Pinterest pins

10 Ways to Get More Clicks on Your Pinterest Pins

With every industry growing more and more crowded with competition, it is vital for business owners to cope with the latest trends in order to make the most sales and profits. Gone are the days when a marketing strategy involved nothing more than handing flyers and free samples – today, it’s all about digital marketing. […]

A list of common social media mistakes

Mistakes You Are Making in Social Media

One of the most used digital marketing tools to date is social media. Usually free, social media platforms provide business owners a way to share content, reach audiences, and drive traffic towards sales with relative ease and simplicity. A lot of business owners think they can use social media platforms to boost their brands much […]