Nonprofits have a hard enough time working with limited resource while they try to do good works. They also have to deal with Instagram’s ever-changing algorithm and more competition for eyes by the day. We decided to put this list of optimized Nonprofit hashtags for Instagram as well as different ways you can use them WITH examples. I hope you enjoy the list…and…our contribution to you, in case you wish to try us out – is our awesome Nonprofit discount.
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Nonprofit Hashtags for Instagram
#philanthropy #fundraising #charity #socialimpact #4charity #CSR
#innovation #socialgood #nonprofit #nonprofits #nonprofitorganization #nonprofitwork
How to Use Your Nonprofit Hashtags for Instagram
The hashtags that we’ve given you are just a starting point for your Nonprofit Hashtag strategy. These are general and used a lot. For example, as of today, #nonprofit has been used 1.7 million times. That means that you need to combine these nonprofit hashtags with other types of hashtags in order to be seen by people who convert. Let’s discuss how to do that.
Combine Nonprofit & Cause-Specific Hashtags
Sure, Global Elephants is a non-profit. But, if they used nonprofit hashtags alone, they’d significantly decrease the chances of being seen by people interested in elephants. These are the people who can most likely convert into donors. Combining both nonprofit hashtags and cause-specific hashtags increases the audience reach and chances of conversion.
Include Your Nonprofit’s Brand Hashtag
These are great for branding and adding a little control to your message. City Harvest uses their hashtags on their posts and on their profile. This is a great way to be found when others are searching. Another great strategy is to ask your volunteers and donors to use their hashtag when posting about your nonprofit. It converts them into a marketing army!
Use Location Hashtags
If your non-profit is location-based or is working on helping a particular location, then you need to use location hashtags to be found. Guide Dog foundation is based in NY and as such tags the city to be found by people in and interested in NY.
How to Manage Your Instagram Accounts
Now that you have a solid starting place for your Instagram nonprofit strategy, you need a tool to help you with implementation. Socialdraft is your all-in-one Instagram management tool. With Socialdraft, you can:
- Schedule posts to multiple Instagram accounts
- Have multiple people create and post content
- Search hashtags for images & schedule reposts to all your social networks
- and manage all your other social media
If you’re curious about how Socialdraft works, take us for a risk-free trial. And don’t forget about our awesome nonprofit discount!!!