business

Things to remember when posting on Reddit as a business

Business Guide to Reddit – Part 2 – Best Practices

Most local businesses now have a pretty decent understanding of how to use Facebook and Twitter to promote their content. Reddit is now slowly becoming part of the non-redditor consciousness. It is quite a different animal, and if not handled properly, reddit can easily backfire on your marketing efforts. Before you get started on this …

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Share User Post on Your Facebook Page

Learn to Share a User Post on Facebook’s Fan Page Timeline

One way to promote your business and build support for your band is to create a Facebook fan page. A fan page differs from a personal Facebook profile because fan pages are visible to everybody on the Internet. Anyone on Facebook can connect to and receive updates from a page by becoming a fan.  Share …

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Union Street Guest House Social Media Backlash

Hotel Fines Guests $500 For Every Negative Online Review

A classic example of the power social media wields over businesses involves an incident with the Union Street Guest House in Hudson, New York. Recent media coverage revealed that the hotel fines couples $500 for every negative review posted any where online by one of their guests. Since a negative review on websites like Yelp …

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Twitter Analytics Tool

Understanding Twitter’s New Analytics Tool

Twitter is an effective social networking tool for developing leads and communicating with customers. And Twitter, along with Facebook and Pinterest, is among the top three social media platforms generating web traffic. But as Omkar Mishra with Digital Insights points out, until recently, Twitter account holders had to rely on third party apps to measure …

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Collecting and analyzing of customer data will make or break your business

Why Customer Data Will Make or Break Your Business

In 2011, Hewlett-Packard considered downsizing its struggling PC business in favor of investing more heavily in software. The company determined there was better potential for growth in software than personal computers. Marc Andreessen, co-founder and general partner of the venture capital firm Andreessen-Horowitz, suggests software is revolutionizing the business world. Andreessen, who also co-founded Netscape, …

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