When you are marketing your brand or business on Instagram for Film, you’ve got your work cut out for you. Because film is a broad term (there’s film photography, professional movies, film developing, and much more) you are competing for not just eyes, but targeted eyes. You want to reach the right customer for your brand or business. On top of that, there are over 35,663,524 posts tagged #film. That means that being discovered on Instagram by the right audience is a challenge. We’ve put together this list of the best Film hashtags to help you not only get more reach but to get reach from a targeted audience that converts once they are combined with other types of hashtags. Copy paste these hashtags into your posts, but before you do…read on to learn how to use them to hone in on an audience that converts for you.
#film #filmphotography #filmisnotdead #35mm #analog #movie #ishootfilm #cinema #filmcamera #believeinfilm #filmcommunity #analogue #kodak #analogphotography #staybrokeshootfilm #filmfeed #movies #buyfilmnotmegapixels #thefilmcommunity #shootfilm #socialdraft #35mmfilm #filmmaking #actor #keepfilmalive #filmphoto #films #filmmaker #mediumformat
How to use Film Hashtags Hashtags
Begin With Your Brand’s Custom Hashtags
Because Instagram is a user-generated content social network, it is ripe to help you convert your audience into free marketers for your brand or business. Start by creating a branded hashtag. It should be short, simple, and as close to your brand’s name as possible. Then, include it in your profile write-up with a call-to-action to train your customers and audience to use the tag. Brooklyn Film Camera understands the power of custom brand hashtags. They include their hashtag in their posts and as you can see above, their customers also do. That means that each person who tags their images with their tag is working as a brand advocate. That’s powerful marketing.
Include Industry Hashtags
If you want conversions, then using only using film hashtags won’t get you where you need. You need to combine them with hashtags for your industry so that you increase your chances of being discovered by those who are looking particularly for what you have to offer. For example, Robin of Gospel Hymn Vintage sells all kinds of vintage items on Etsy. To reach the right audience for this Universal Studios Magazine, she includes both film hashtags like #movies and industry hashtags like #filmhistorian and #moviememorabilia. These will help her to reach a more targeted audience that is likely to convert.
Don’t Forget Location Hashtags
This is a MUST if you are a local brand (like a blogger), service (like a videographer), or business (like a camera shop). Make sure to include hashtags for your neighborhood, city, state or country so you have a chance to reach both tourists and locals looking for your business or services. NYC Films offers their services worldwide. This client was located in Sydney. By including the hashtag #sydneyweddings, they are targeting a hyper-local audience, brides in Sydney looking for inspiration. Great location Instagram search strategy here.
Related Brand Hashtags
This works particularly well when you use hashtags for related brands. For example look for some of our related brand hashtags. The idea is to increase views from a vetted audience that is already interested in brands associated with your business. It’s an easy way to use Instagram hashtags to reach a targeted audience that converts. Photographer Simpson Kim knows that an audience interested in Fuji Film will probably be interested in photography. By using that hashtag he increases the chances of being discovered by their audience.
How to Manage Your Instagram Accounts
Now that you have all those great film hashtags to use on your account, and you know how to use them to get the most reach and engagement, you need a great Instagram management tool. Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media.
With Socialdraft you can:
- Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
- Easily re-schedule with a drag & drop action
- Schedule GIFs to Facebook and Twitter
- Download content calendars as PDF
- Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
- Engage on Twitter, Facebook, and Linkedin
- Download Facebook and Twitter reports
- and tons more…