Facebook engagement

Which Provides The Best Results on Facebook: Links Versus Photo?

Which Provides The Best Results on Facebook: Links Versus Photo?

With posts on Facebook reaching fewer and fewer users, everyone is striving to find ways to expand their reach. Posting photos is one way to drive engagement on Facebook pages. And some marketers believe using multiple images in a Facebook post may increase Reach even further. However, according to Buffer’s Kevan Lee, when sharing content …

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Do Multi-Image Facebook Posts Really Increase Reach?

Do Multi-Image Facebook Posts Really Increase Reach?

Most businesses using Facebook on a regular basis to promote their company know by now that posts on Facebook continue to reach fewer and fewer users. With Facebook’s organic reach rapidly in decline, some experts claim it will eventually plunge to virtually nothing. This realization has driven marketers to devise experimentally creative ways to reach …

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facebook Insights Guide

Complete Glossary of Terms For Facebook Insights

In order for business owners to successfully market their goods and services on the Internet, they need to understand the social media landscape, along with all the associated esoteric terms. For example, there are dozens of Facebook metrics, but even the most popularly used metrics are largely misunderstood because they don’t mean what people think …

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Facebook ads for businesses

4 Tips On Cutting Facebook Ad Costs and Boosting Engagement

For businesses that advertise on Facebook, it’s important to be able to determine the number of paid versus organic activities on your page in order to accurately measure organic growth. And since organic growth reveals successful tactics for building your audience, it can also be used to calculate your Facebook advertising budget. According to Facebook, …

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