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New Year’s Eve and New Year’s are HUGE celebration days throughout the world. The time period right before the New Year is critical to most businesses. As a rule, consumers are broke after the winter holidays and curb their spending after January 1st. This means that your last chance to capture big dollars before tax season is the New Year, right before your customers make resolutions about how they are going to save money, lose weight (so no more dinners out), and spend more time with loved ones. That’s why you need to make a strong impression before the New Year. We’ve put together a list of New Year Hashtags to help you get the most out of your Instagram posts. Copy them and save them so you can use them, then read the rest of this post for tips on how to use these hashtags to get the most out of your Instagram New Year’s marketing.

New Year Hashtags

#Newyear #Newyearseve #Newyears #Newyearsresolution #Newyears2018 #2019 #Goodbye2018 #Hello2019 #Happynewyear #Celebrate #Happynewyears #Cold #Happynewyearseve #Fireworks #Family #Holidays #Snow #Winter #Party
#Happy #Cheers #Partytime #Gifts #Presents #Snowing #Familytime #NewYearNewYou #NewYearParty



How to Get The Most Out of Your New Year Hashtags

New Year’s Eve is one of the most awaited times of the year. Especially when you or your business is located in one of the large metropolitan cities like NYC, Paris, or London. But no matter where you are, the New Year holiday will result in record-breaking social media posts AND sales.

That means your business, be it a brand, a restaurant, a gym, a hairdresser, or any other sort of business needs to be a part of this conversation in order to be relevant in the coming year. This also means that you must stand out above the chatter.

This means you can’t just tweet a “Happy New Year’s” image when the ball drops. You need to be active before the holiday AND that you need to create content that your audience will see, share and engage with so that at the end they convert to sales. Here are some ideas to do just that:




local businesses and services must use geo targeted hashtags




Combine Your New Year’s Hashtags w/ Location Tags

The NewYork_Instagram account is smart. Their core audience is made up of New Yorkers and tourists. Because of this, they use tons of location hashtags so that people who are browsing Instagram to see what’s going on in NYC can easily find them.

#NewYork #NewYorkCity #newyorker #NewYorkNewYork #NYC #nyclife #USA #America #UnitedStates #manhattan #Brooklyn #soho #eastvillage #timessquare #bigapple

Combine hashtags related to your brand or business with your New Year's Hashtags

Don’t Forget Industry Hashtags

Lacquered Bits is a smart beauty blogger. This gorgeous Instagram post has the opportunity to be discovered by people who are searching for both New Years and nail related hashtags because they used the following tags related to the nail industry: #livelovepolish #indiepolish #indienailpolish #nagellack #nailpolish #nailblogger #instanails #crueltyfree #vernisaongles #newyear #nailvarnish. You should follow their lead and include a set of hashtags related to your industry, brand, or business.

New Years is the perfect time for businesses to throw a party

Host a Party

This can be a real life party (great for local businesses) or virtual. Ask your community to share a picture on social media. If you are a product, ask them to include it in the pic. If you’re more of a brand, ask them to tag you in the shot. The reward can be a freebie or discount in the coming year.

Idea for New years contest

Run a Contest

The contest should be related to your brand or business. The prize should be given out on New Year’s Eve or New Year’s day and shared to social media to build excitement. Dunkin’ Donuts did this incredibly well. They asked their community to take pictures and videos wishing friends and family a happy new year. The chosen winners would have their pic shown on a billboard on Times Square during the New Year Celebration. Pretty smart, right? While you may not be able to afford this kind of contest, you can come up with similar ideas that don’t break the bank.

Have coordinated, themed social media posts

This should come as no surprise. Your posts starting right after Christmas and Hanukkah should have everything to do with the New Year. Pick a palette, a constant font and work that New Year Magic until the final day. Share New Year’s tips, events, and memes.

Launch a New Social Media Account

You’ve been meaning to get on Snapchat, but you haven’t yet. Create a countdown calendar on other social media accounts to build excitement over your new endeavor. Invite fans and community to join you in your new adventure.

All in all, the best thing you can do is get your users involved. This way you can keep them engaged and keep your brand and business fresh in their minds.

How to Get The Most Out of Your New Year Hashtags & Instagram

It’s not enough to just post a beautiful picture with a great write up and perfect hashtags. These are just the basics for a solid Instagram strategy. There are a few more things you need to do in order to get the most out of your Instagram posts.

Be Consistent: First, you need to publish on a consistent basis, daily is optimal, but if you can’t publish daily – then try to do so every other day. This will make it so you always have a chance to be seen by your audience. It will also help you with beating the Instagram feed algorithm so you don’t get pushed down the feed.

Engage: Instagram is a pull type of system. You need to get out there and find opportunities. How do you do this? Search for people creating content around your industry hashtags. Then engage them by following them, liking their posts (and if you really want to get an ROI from your efforts – comment on their posts). You will see almost immediately that your account will grow and your influence will increase.

Use A Great Instagram Tool: Socialdraft can help you to manage your Instagram accounts with ease. With Socialdraft you can:

  • Schedule Instagram Posts
  • Have multiple people work on various accounts
  • Search for posts in a particular industry
  • Schedule Reposts from Instagram to all your connected social networks
  • Manage all your other social media!

Just watch the video above to see how it works and take us for a risk-free trial of our social media calendar tool.

 

Hashtags have become mainstream. They’re on tee-shirts, home decor and…of course on Social Media. Hashtags are to Twitter and Instagram what keywords are to Google. Hashtags are great tools for being found on social media. If you begin to think of hashtags with an SEO’s eyes, you will become a much more powerful marketer. Let’s discuss the proper use of hashtags in today’s social media environment.

Social Media Tips on How And Where to Use Hashtags

Hashtags are powerful.

Tweets with hashtags get two times more engagement than tweets without. And Twitter’s research suggests individuals can see a 100 percent increase in engagement by using hashtags, while brands can see a 50 percent increase in engagement.

Engagement includes clicks, retweets, favorites, and replies. Tweets with one or more hashtag are 55 percent more likely to be retweeted.

PRO TIP Don’t use hashtags on Facebook. Facebook posts without a hashtag do better than those with a hashtag.

 

How to Find the Best Hashtags

Competitor Research

What hashtags are influencers using? What hashtags are your competitors using? Check these out and begin to test them out on your own posts.




Use Relevant Hashtags

You may be tempted to use those #like4likes hashtags that seem to get so much engagement. Don’t. That engagement is a waste. That’s engagement from accounts that won’t convert. The name of the game is ROI, not vanity metrics, so concentrate on getting in front of the right eyes. We’ve put together tutorials and lists of hashtags for many industries and subjects on our hashtag directory, so check there before you begin to use them.

Be Mindful of Numbers

Which hashtags are the best to use? You may think that hashtags with over a million posts attached to them are best, but stop and think about this. In platforms like Twitter and Instagram, where content is constantly being uploaded, does it benefit you to use hashtags that are used so often? Nope. These hashtags will make it so you drop out of the feed quickly. Try to use hashtags that have been used between 5000 and 500,000 times. This will put you at a good place for both being seen and getting enough engagement.

Check Hashtags for Context

Could your chosen hashtags mean something else entirely? Before using a hashtags search it. Make sure there’s no nefarious association with it.

How to Manage Social Media With Socialdraft

Now that you understand how to use hashtags properly, you will need a tool to help you implement your strategy. Socialdraft is an all-in-one Social Media tool for teams. With Socialdraft, you can:

  • Schedule to Facebook business pages, and one personal account
  • Schedule to Twitter
  • Schedule to Instagram
  • Schedule pins to Pinterest
  • Schedule to LinkedIn Business pages & one personal account
  • Schedule in bulk w/ a CSV (great for holidays, specials and sharing good reviews)
  • Schedule recurring posts (fantastic for specials and recurring promotions)
  • Download your content calendar (if you want to discuss with your team)
  • Allow others to schedule content, but with different constraints and permissions
  • Assign tasks to team members
  • Engage your community on the feed
  • Schedule reposts from Instagram to all your connected networks
  • Put in your business or brand name as well as that of your principals and track what is being said online (and share the good stuff with a few clicks)
  • And pull reports to see how you’re progressing

If you’re ready to take us for a spin, sign up for our risk-free trial.

 

If you are marketing your brand or business online and you’re not doing so on YouTube, you’re missing out. But before we get to why you need to market on YouTube, check out the list of YouTube hashtags below. These are optimized hashtags to help you get the most amount of visibility on social media (especially Instagram) for your YouTube related posts.

Best YouTube Hashtags

Use the YouTube hashtags below by clicking on the copy button below using your iPhone, iPad, Android, or PC. Then paste into the social network you are posting to.

#YouTube #subscribe #comment #video #gaming #spotting #vlog #pranks #scareprank #makeup #tutorial #youtuber #comedyshortsgamer #ksi #guitar
#freetutorial #livestream #streaming #channel #uploads #social #episode #episodes #serie #movie #documentary #views #likes #subscribers
#goal

Think You Know YouTube? Here are Some Stats to Get You Started

It’s kind of redundant to say that YouTube is very popular when it comes to video-sharing. The itty-bitty start up that launched February 2005 was bought by Google for more than a billion USD in 2006. Individuals, channels, and organizations uploaded 400 hours of video EVERY SINGLE minute of 2015!!!

More than 1/3 of the world’s entire population uses YouTube, and half of those users are doing so on their smart phones or tablets.

YouTube gets more views by 18-34 & 18-49 year olds than any cable network in the USA. Are you starting to see why you should be marketing on YouTube?

Over half of the views on YouTube are consumed in mobile, and the length of the average viewing session is 40 minutes (that number is up 50% YOY). Impressive, right!

YouTube & Other Social Networks

As mentioned above, YouTube is a Google subsidiary (and IMHO one of their smartest purchases). If you are marketing on YouTube, make sure that you connect your other social media accounts including Facebook, Twitter, and Google+. This way when you publish, you can easily share to those social networks.

Hashtags on YouTube

A regular search on YouTube will bring up artists, channels, music videos or songs. If you are looking for something specific, you should use hashtags to get a more targeted search. On this note, this is why HASHTAGS ARE A MUST ON YOUTUBE!

When uploading your own video, it is also important to add an SEO friendly description to it as well as hashtags so that your video can have a chance to get more views and likes.

Want to learn more about hashtags? Click here to learn how to find the perfect hashtags.

How to Manage Your Instagram Accounts

Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

If you are curious about Socialdraft and any of its features,  take us for your risk-free trial, simply click here to find the perfect plan for you.

You probably have a Twitter account. If you are a marketer, you’d be a fool if you didn’t. Although naysayers speak of the demise of Twitter, it is still very much a solid social marketing channel with some very good benefits. But, before we talk about Twitter marketing, check out the hashtags below. Use these Twitter optimized hashtags on when discussing the network on other social media such as Instagram.

Best Twitter Instagram Hashtags

If you are marketing and discussing Twitter on social media, you will need to utilize the right hashtags to drive eyes to your conversation. The list of hashtags below will help you to achieve this goal. Use these hashtags by clicking on “copy” below on your iPhone, Android, iPad, or PC.

#Twitter #Tweet #Twitterupdate #Twittergram #Followme #Tweetme #TopLikeTags #Twitterfollow #Tweetgram #Tweetpic #Followforfollow
#Tweets #F4f #Tweetftheday #Tweetagram #Likesback #Tweety #Likesforlikes #Tweeted #Socialmedia #Meme #Tweeter #F4f #Tweettweet
#Instatweet #Likesreturned #Tweetstagram #Twitterpost #Tweeting #Tweeters

What is Twitter?

Twitter is a social network based in San Francisco which has more than 25 offices in other countries. It’s come a long way since it was launched in July 2006. The mission of this social network is to give everyone the power to create and share ideas and information instantly. That means you can have as much power as anyone else out there to be heard. It’s great when people are trying to get customer service, when businesses want to make deals, or when you’re trying to find out what is going on with a subject in real time.

How Does Twitter Work?

On Twitter, you can send and read short messages made up of 140 characters called tweets. If you are registered on twitter, you can access your account not just on website interface, but also through SMS or mobile device application. With twitter, you can react, share thoughts, and inform your followers regarding what you are into at the moment. You can also create a blast of topics using Twitter hashtags.

What Are Twitter Hashtags?

The Twitter hashtag allows users to see trending topics all over the world. Trending topics are words, phrases, or topics that are mentioned many times on Twitter. Using the hashtag symbol (#), people on Twitter create a huge rate on topic for it to become trending. It was created by Twitter users to categorize messages and help them show more easily when someone is searching regarding a specific topic.

By clicking hashtags, you can see the tweets of other users and track the discussion topics based on that keyword.

Like other things that you need to remember on other social networks, you should not overuse the hashtag symbol when you tweet. That makes it too hard for people to read your tweets and will result in decreased likes, comments, and retweets. This means you should only use hashtags when they are relevant to the topic that you are discussing on your tweet.

Best Practices for Twitter Hashtags

This section is for your use of hashtags on Twitter. Use of hashtags on other networks will differ.

  • Keep them simple: A ridiculously long hashtag or a hashtag that is hard to spell will make it harder for it to be used by others. Keep things simple #winewednesday #SMM #recipe are all examples of good hashtags.
  • Skip the punctuation: If you add puntuation to a hashtag, it will be cut off. For example #Socialdraft’sDashboard will be read as #Socialdraft.
  • Don’s use too many: Using too many hahstags will make it difficult for people to read your tweet.
  • Capitalize to separate: This will make it easier for people to read multi-word hashtags. For example: #winewednesday versus #WineWednesday
  • Check your hashtags: Before using a hashtag, click through on Twitter to see the conversations around it. You don’t want a situation like DiGiorno’s #WhyIstayed debacle

How to Manage Your Instagram Accounts

Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

If you are curious about Socialdraft, take it for a risk-free trial. You’ll get to try out all the features and decide if Socialdraft is right for you.