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Nestled between ThanksgivingBlack Friday, and Christmas is Hanukkah. While it’s not as commercialized as the rest of the winter holidays, you should be creating engaging Instagram posts for the holiday in order to capture the Jewish audience.  You will probably create special discounts, promotions, and sales; but how do you get targeted eyes on those Instagram posts so that the people who see them convert? Start off with gorgeous images, a short and effective write up that includes a call to action, and then use the perfect mix of optimized Hanukkah Hashtags for Instagram so you can get the perfect eyes on your posts. Before we begin to discuss the way to use these hashtags so you can get the  most ROI from your Hanukkah posts, click the copy button below the Hanukkah hashtags on your iPhone, Android, iPad or PC and save them to your keyboard so you can use them whenever you post to Instagram.

#hanukah #holidays #chamaviva #festadasluzes #menorah #hanukkahbush #socialdraft #noitedemilagres #chanuka #chanukah #holiday #jews #jewish #hasidic #judaica #kippah #yarmulka #kiddushhashem #Kosher #FestivalOfLights #FeastOfDedication



How to Use Hanukkah Hashtags

First, you need to stop thinking of Instagram as a social network. I am not telling you to stop engaging your audience, just that for this part of your Instagram strategy, you need to begin thinking of Instagram as a mini search engine…a mini Google of sorts. Instagram uses hashtags as their SEO tools, each hashtag you use increases your chances of being found. When someone searches a hashtag like #Hanukkah, they’re just looking for general information. But, say you sell menorahs, then you should be using the hashtag #menorah so that people can find you. If your images aren’t properly hashtagged, you’re not going to be found by the right people.

PRO TIP “Don’t listen to sites that say to use a few or even zero hashtags. This only works if you are already a brand. If you are looking to get more views on your post, take advantage of all 30 hashtags Instagram allows you to use”.

Use a Mix of Industry Specific & General Hanukkah Hashtags




How to use Hanukkah hashtags to get more organic traffic on Instagram




 

This goes along with what we said above. The hashtags we gave you are general Hanukkah hashtags. You need these to categorize your posts, but if you have a specific product or service to sell, or if you are trying to send traffic to a particular type of website – you need to research your hashtags so you can get the perfect audience. Say you’re selling chocolate Dreidels as in the sponsored post above. They combine general hashtags (#Hanukkah) with industry specific hashtags such as #chocolate and #eatingnyc.

Geo-targeted Hanukkah Hashtags

Use location Hashtags to get targeted eyes from your Hanukkah audience

If you are a local service or business, you can’t neglect location hashtags. If you are a restaurant in Chicago, it does you no good if you put out a gorgeous post and you get 500 likes from other states. The Chicago Diner was very smart in this post. They used Jewish & Hanukkah specific hashtags (#Hanukkah, #Seitan, #Tempeh) and complimented these with Geo-targeted hashtags (#Chicago #ChicagoDiner). I would have gone a step further to include the neighborhood and some of its nicknames as well (#WindyCity #Chi-Town #SecondCity #CityofBigShoulders).

Trending Hashtags

If something is trending on Facebook or Twitter, most likely it will also trend on Instagram. Keep a look out for trending topics and think of how you can use them in your posts. Then use hashtags related to that topic in order to help you come up on Instagram search.

Branded Hashtags

Create a custom hashtag to strengthen brand recognition on Instagram

Instagram is a great branding opportunity. You should spend some time to come up with a custom hashtag for your brand. An easy one would be the name of your business, but this is not your only option. It could be your slogan, your top product…just make sure that you check Instagram to see if it is being used and, if so, that your chosen branded hashtag does not have a negative connotation. Note how Crazy Jewish Mom uses her name as a hashtag #CrazyJewishMom. While she has created only around 2,000 posts, there are over 6,000 posts using her hashtag. These are reposts and posts by fans mentioning her brand. When you do use a custom hashtag, it is a good idea to include it in your profile and to instruct your audience on how to use it. Product Hashtags

The brands that are associated with your brand or business probably have already been working on their audience. It makes sense to use their hashtags when speaking about them. It will draw their audience to you. If you do create a post that features an associated brand or business, don’t stop at just using their hashtag, make sure that you at tag them (@brand). When you do this, the account will get  notification which increases your chances that they will like and comment on the post. Lightner liquor did things right by tagging Shmaltz Brewing (although the brewery is missing a huge opportunity to capture the liquor store’s audience by not commenting on that post).

Tips to get the most out of your Hanukkah Hashtags for Instagram

Post Daily

It is known that if you don’t post consistently not only will your engagement drop, your follow count will suffer. Use a dashboard like Socialdraft to schedule your Instagram posts for multiple accounts. With Socialdraft, you can also assign different people to schedule these posts and to publish them when the time comes.

There is even an Instagram search that will allow you to identify people creating content on Instagram about your brand, industry (or even your competitors) so that you can engage them and follow them. This is a HUGE help when growing a targeted audience.

If you are interested in Socialdraft, take us for a spin we offer a risk free trial.

 

How to Manage Your Instagram Accounts

Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

If you are curious about Socialdraft, take it for a risk-free trial. You’ll get to try out all the features and decide if Socialdraft is right for you.

This article was originally posted on OhSnp.com

 

 

 

 

 

 

Black Friday is the start of the big retail season. In truth, the season starts way before that, and if you are a retailer or small business marketing for Black Friday you need to start thinking about your strategy way before that. Today we’ll discuss how to use Black Friday hashtags on Social Media (particularly Instagram) to build excitement and get people to buy your products. But, before we get to that, take a few seconds to copy and save the following Black Friday hashtags. They are optimized to get you the most eyeballs on your Instagram posts.

Black Friday Hashtags 

#Blackfriday #Blackfriday2014 #Blackfridaysale #Blackfridayshopping #Blackfridaydeals #Socialdraft #Blackfridaybonus #ShoppingDay #Shoppingtime #Deals #Sale #Bigsale #Fashion #Shopping #ShopTilYouDrop

Let’s discuss how to use your hashtags, then we can get into some really cool ideas for you to use along with your Black Friday hashtags on your Instagram posts.

Promotional Hashtags

Sure, you’re going to use more general hashtags like the ones listed above (#BlackFriday), but you want to be a sniper. Why? Because you want to aim to get the attention of the people who are really going to come into your shop or log onto your website to buy your stuff. Also, Black Friday is a great time to brand yourself. You may not be Kohls, but you can learn from their social strategy after the holiday. About 8 months ago (Dec & Jan), Kohls announced a sweepstakes that became a complete social media success. They announced that people who retweeted their favorite Kohl’s ite, using the hashtags #KohlsSweepstakes or #BlackFriday could win small prizes such as tickets to the Star Wars movie, but that there would be a grand prize, a chance to win all the 30 featured gifts from their Black Friday Guide. This promotion earned them over 112,000 tweets just in the first three days. Maybe your shop can’t give away items, but you could ask customers to share their favorite item from your shop (using your branded hashtag #StoreNameSweepstakes) to either Twitter or Instagram for a discount. This helps you in two ways. First, these people will be a marketing army sharing your merchandise to their local circle. Second, they will be getting a discount, so that’s pretty much a guaranteed sale. Branded Hashtags

Maybe you’re not running a promotion like the one above, and you just need to spread the word that you have the hottest item in stock. Make sure to use that branded hashtag so that you come up on the feed when people search. Otherwise, you’re not giving yourself a chance. Competitor Hashtags This one is a bit sneaky, but…all is fair in love & business. Your customers may be shopping your competition. This means they may also be searching for your competition on Instagram and Twitter. Go ahead and drop their hashtag on your image. For example, Hollister was the number one brand on Instagram last year during Black Friday. If you sell a similar product, drop the #Hollister hashtag on your images to drive more eyes towards your products. BLACK FRIDAY INSTAGRAM POST IDEAS Update Consumers & Get Them Excited

This is a basic for social media, but something worth a reminder. Make sure you use your social networks to let potential buyers know about deals, hours, etc. Go a step further. Tease your followers a bit. Macy’s did this in 2014. They started revealing one of their best deals on a daily basis on Instagram. Great way to get your customers to come back to your account, engage them, and re-market them. In this case, Macy’s kept things simple with one single hashtag, #BlackFriday.

Create a Deal Flipbook

Use an app like PicFlow, Flipagram, or Slidemaker to create a video flipboook of the items that are on deal, something like a 10 for $10 with the discount code at the end so that you can get your customers excited about those #blackfriday deals.

Offer Instagram Exclusive Deals

Tell your customers to follow you on Instagram and DM you for special deals and coupons for the Black Friday holiday.

Create an @tag Referral Program

Ask followers to tag a friend to get a DM with a special discount code. This will make it so their friends come in and tag their friends allowing you to capture more leads.

Run a Hashtag Giveaway

Ask your community to post a photo the week before Black Friday and to add your custom Black Friday Hashtag to it. Then you can pick one or multiple winners from the submissions. Make the prize something exciting and worthwhile so you get good participation. Each picture is a proof of purchase & a free piece of advertising.

THINGS TO DO ON INSTAGRAM BEFORE, DURING & AFTER BLACK FRIDAY

Now that you have your Black Friday Hashtags, you need to take care of a few more things. Instagram recently implemented an algorithm that penalizes accounts that aren’t consistent and don’t get too much engagement. Socialdraft is an Instagram tool you can use to help you with getting an ROI from your Instagram account.

Engage Your Customers

This may sound counter intuitive, but some brands and businesses will be able to pull this off. There tends to be some fatigue around Black Friday. People do get tired of all commercialized nature of the Black Friday holiday. Businesses who take the time to listen to their community and engage them in real-time chat have a lot to gain in the long run. This is something you should do on a regular basis. Just search a hashtag that is related to your business and like the posts & follow the content creator. This acts as a reverse link. They’ll want to check out who you are and follow you.

Monitor Your Brand

You need to listen. It is probably the most important skill of Social Media. So take a few minutes per day to check out what is being said about your business on Social Media. These opportunities could not come around again, so you want to be especially vigilant around the holiday. You can use a tool like Socialdraft to stay abreast of your business mentions.

If someone mentions you or the products you are selling, make sure to take time to like, comment, and engage. You show that your brand is human and that it cares.

 

How to Manage Your Instagram Accounts

Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

If you are curious about Socialdraft, take it for a risk-free trial. You’ll get to try out all the features and decide if Socialdraft is right for you.

 

Makeup and beauty make sense on Instagram, it is, after all a social network focused on the visual. This is both a blessing and a curse. While it is the perfect social network for make up artists, shops, and vloggers to promote themselves, there are tons of people on there who are competing against you and working to steal your audience. You don’t have to fret. Today, we’ll discuss the top Instagram Makeup and Beauty Hashtags to use and how to incorporate them into your Instagram strategy so you don’t just gain followers, but make money. Before you read on, take a few seconds to copy the Makeup and Beauty Hashtags below (just click the “copy” button) and then save them into your phone. These will be the building blocks of your Instagram strategy.

#Makeupartist #Makeupaddict #Makeupjunkie #Makeuplover #Makeupforever #Makeupbyme #Makeupmafia Makeupmurah #Makeupoftheday #Makeuplook #Mascara #Makeupgeek #Makeuplovers #Instamakeup #Instamakeupartist #Makeupporn #Makeupobsessed #Beauty #Eyeliner #Makeupfanatic1 #Eyeshadow #Lipgloss #Makeuptalk #Makeuptutorial #Makeuplove

How to Use Makeup and Beauty Hashtags for Instagram

Think of Instagram as a miniature Google that is growing by the millisecond. Just like Google uses keywords for SEO, Instagram has its own version: hashtags. When you use hashtags, you need to think like an SEO. Is this hashtag going to get me found, and who is it going to get me found by. If the hashtag is not relevant (#followforfollow) or not targeted, the answer is no. Think about it, when someone hops on Instagram and searches #lipstick, they are probably looking for new ideas for a purchase.

RELATED ARTICLE: Lipstick Hashtags

That’s a pretty good person to attract. If you sell or promote lipstick and you are not using that hashtag, you won’t be found. The only people who can get away with not using hashtags, or only using one or two hashtags are celebs like the Kardashians. This is not the time to worry about looking cool. Know what’s cool…making money…and you know how you’re going to make money, by being found. So use all 30 hashtags that Instagram allows you to use. Now that you have the basics on how to use makeup and beauty hashtags, let’s get down to business.

Industry Specific Versus General Makeup and Beauty Hashtags

The hashtags you copied above aren’t going to get you where you need to go. Why? These are general hashtags. They are used quite often. This means that you won’t stay on top of the feed because of the number of posts that utilize these hashtags. That being said, you want to give yourself a chance to reach the millions of people who are searching this type of content on Instagram, so you still want to use them. What you need to do is mix these with more focused hashtags. So, while you will want to keep #lipstick (13 million posts as of today) as part of your hashtag kit, you will also want to add more specific hashtags to draw an audience that is interested in exactly what you are offering. Think #MatteLipstick. This hashtag currently has 463K posts attached to it. This is a perfect hashtag for you. It has enough visibility to get you a decent number of eyes, but it is not too large that you get lost. It also gets you a more targeted audience. These people aren’t just looking for lipstick, they are looking for matte lipstick. You’ve just upped your chances of engagement and of making a sale. If you keep your targeted hashtags between 100k-600k you will be giving yourself the best chance at being seen by the right people.

Geo-Targeted Hashtags

These are extremely important if you are a makeup artist, salon, or local shop. While it is nice to get likes, you want to get likes that convert. That means you need likes from people who can either hire you or drop by your place of business. Say you’re a makeup artist in New York City. You want to attract people in New York. You will want to use geo-targeted hashtags to give yourself a chance of being found when people search by location tags. You would want to use hashtags like #NYCmakeupArtist #NY #NYC #Manhattan #NewYork #NewYorkCity #BigApple #EastSide #MurrayHill #MidtownEast. Notice we’ve covered general location, location nicknames, and neighborhoods. These will change according to your location, of course. Love that K used location and actually tagged the location on the post. That is smart Instagramming.  Trending Hashtags

 

? #Regram from @bopmappy interviewing @ArianaGrande in Tokyo, Japan! #VIVAGLAM #MACAidsFund #MACCosmetics A photo posted by M∙A∙C Cosmetics (@maccosmetics) on

Say #AriannaGrande is trending. This is when you want to create content utilizing her shades of Viva Glam. Make sure that you tag it #AriannaGrande #VivaGlam #MACcosmetics so that you can take advantage of this trending item. You can do the same with events such as the Oscars, Mother’s Day and lots more.

Branded Makeup and Beauty Hashtags

Instagram is the place to brand yourself. You need to come up with a branded hashtag and then educate your clients and audience to use that hashtag to help you grow your brand. Take Pat McGrath who uses the tag #makeupbypatmcgrath. Pat has created 1,900 pieces of content, yet the hashtag has been used 6,000 times. That means that around 4,000 people have become Pat’s personal marketing army. And Pat’s army includes professionals like Samuel Harrison who has a following of 34k. What does this tell you? Start to collaborate with others in your industry, help each other out. It’s an easy way to grow your following and credibility.

Once you’ve got a hand on this, you can run a regram campaign. Change your profile so that it states that those who use your hashtag have a chance to be featured on your account. This will help you with content creation and engagement. Monitor the hashtags, and use a system like Socialdraft to repost those posts. With our dashboard, you can repost to not just Instagram, but also Facebook, Twitter, LinkedIn, and Pinterest. Product Hashtags

 

#MasterPaletteByMario x #anastasiabeverlyhills ? swatches with MAC fix+ sprayed over them. ?? A video posted by Mario Dedivanovic (@makeupbymario) on

Using a well-recognized name helps. Just like you would talk about the products you use when you’re working with a customer, you will want to start the exact same conversation on Instagram. Check out how Mario Dedivanovic has used #anastasiabeverlyhills as a hashtag. It is his way to communicate that he uses their products and to connect with their fans. Go beyond a hashtag. If you are using and promoting someone’s products in this way, make sure you @tag them as well. This way they will receive a notification and hopefully (if they are smart Instagram marketers), they will like, comment on and share your post.

Post Daily, engage and reshare content. 

If you’re not posting daily (or at least consistently) on Instagram, you’re going to lose followers. It is also possible that since each day off is equivalent to fewer interactions that the algorithm will kick in and you’ll drop in the feed. This means that you should be using an Instagram scheduling tool like Socialdraft to schedule to Instagram on a daily basis. This will keep you consistent and growing on a consistent basis.

Now that you have your starter list of Makeup and Beauty Hashtags for Instagram and an entire technique on how to use them, it’s time for you to get out there and slay.

How to Manage your Instagram Account

Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Keep an eye on your online reputation and easily share the good news to social
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

If you are curious about Socialdraft and any of its features, just click this link. If you’re ready to take us for your risk-free trial, simply click here to find the perfect plan for you.

Beer is such a competitive industry. On top of that, the sales process takes time and personal relationships. Reps must visit their clients to make the sale, set up demos to educate the public, all while making sure that their items remain in the right spot at stores and restaurants so they can guarantee depletions. As such, it is up to the marketing and social media departments at breweries and distributors to use a strong Instagram strategy to help give their brand the most targeted eyes possible. This requires more than just cool pictures of the product. Instagram marketers focusing on beer need to work smart, set clear and measurable goals, to be consistent and to engage the community. They also need the right set of beer hashtags and the right strategy to ensure that they come up on the feed. Today we’ll give you an optimized list of beer hashtags for Instagram, and we’ll give you successful examples of how they are being used by some of the strongest beer brands out there.

Optimized Beer Hashtags for Instagram

Copy these optimized Beer Hashtags by clicking on the “copy” button on your iPhone, Android, iPad or PC. Save them to your smartphone and have them ready to post. 

#beer #beers #beerbelly #beer🍺 #beerporn #beergeek #beerlovers #beernerd #beerme #beerbeerbeer #beerlove #beerlife #beerpics #beergram #beertography #craftbeer #beerstagram #beerenthusiast #beerofinstagram #beeradvoate #hops

Best Practices for Beer Hashtags on Instagram

Your potential depletions are waiting. People can follow their favorite brewery, brew shop, and even their favorite brewer. But the only way you are going to get that follow is by being found by those people on Instagram. That won’t happen if you don’t post on a consistent basis and if you don’t use hashtags to be discovered. Let’s get down and dirty with your Instagram beer strategy:

How to use beer hashtags

Target Your Audience

The hashtags we provided above are great general beer hashtags. They are the building block to your beer hashtag strategy. They will drive eyes from a general audience that loves beer.  However, you’re not just pushing beer. You want to reach a general audience to convert them, but say your main sku is a lambic, it will be easier to convert those who already have an interest in lambics and those who know your product.

There is a second aspect to consider. Due to the Instagram feed, if you use a hashtag such as #beer, your content will quickly drop from the feed due to the sheer number of posts using that hashtag (49 million posts as of March 2018).

Here’s what you need to do. You need to use those general hashtags to give yourself the chance to be seen by more people, but combine them with other hashtags that will drive targeted audiences. In the case of a Lambic beer, you will want to use hashtags that will drive views from that particular audience as in the example above from CG Beers such as #lambic #lambicbeer and #gueuze. This post would have performed even better with the inclusion of the general beer hashtags above.

How to use beer and location hashtags

Use Geo-Targeted Hashtags

If you are a local brewery, beer shop, restaurant, or even local beer blogger trying to reach a local audience you absolutely need to use geo-targeted hashtags. Instagram is not a social network but a search engine where you need to be found. Let’s look at the example above. Brooklyn Brewery is now an international brand. However, notice how they include plenty of location hashtags on their posts including #brooklyn #nycbrewed. This gives them a chance to be found by people who are exploring those hashtags. Great strategy if you need to get in the door or if your brand is closely tied to a location.

Create a brand hashtag for your beer on Instagram

Use Brand Hashtags

You want to include a hashtag for your brand so that you can be a part of the conversation. I absolutely love how Peroni beer uses not just the #Peroni hashtag but has created the #PeroniStyle hashtag. Let’s break down why I love their strategy so much.

By using the #Peroni hashtag, they give themselves to be discovered by those who already love their brand. It also gives them a way to push out their brand as they want it to be seen. What’s most impressive here is that there are over 366,613 posts tagged #peroni, but the brand itself has only created 210 posts. Each picture of a Peroni beer is social proof of depletions and brand loyalty. How powerful is that!

The second hashtag #PeroniStyle is used much less (8,322 times), but you know that those people who followed the call to action on their profile are true Peroni enthusiasts. I would encourage Peroni to engage these users so that they can go beyond being enthusiasts to becoming Peroni marketers. These are great examples of branded beer hashtag use.

More Instagram Beer Strategy Tips


Tag Others

Carmine Beers is my fave wine shop in NYC, they’re also very smart about how they use Instagram. Notice that they added hashtags to their profile AND that they tag related brands on their posts. This is a great idea because when you tag someone, they get a notification. This is a great way to build relationships with suppliers, vendors, press and even customers.

Put some love into your account

So…the above is just the bare minimum you need to do to market your beer brand on Instagram. If you want to see an ROI and depletions from your efforts, then you need a fully fleshed out strategy. Let’s discuss:

Post Daily: If you don’t post daily to Instagram, you won’t get engagement and the algorithm will work against you. This means you will lose followers and that you will drop on the feed. You can use an Instagram scheduling tool like Socialdraft (you can see it above) to make sure you don’t forget to post.

Like & Engage: Like and comment on posts from those you want to convert. Each like and comment is a link back to your account, a way for people to discover you. It’s just like link building on Google, except for Instagram.

If you have questions on this or more, leave us a comment.

 

How to Manage your Instagram Account

Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Keep an eye on your online reputation and easily share the good news to social
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

If you are curious about Socialdraft and any of its features, just click this link. If you’re ready to take us for your risk-free trial, simply click here to find the perfect plan for you.

Nonprofits have a hard enough time working with limited resource while they try to do good works. They also have to deal with Instagram’s ever-changing algorithm and more competition for eyes by the day. We decided to put this list of optimized Nonprofit hashtags for Instagram as well as different ways you can use them WITH examples. I hope you enjoy the list…and…our contribution to you, in case you wish to try us out – is our awesome Nonprofit discount.

  • Yearly Plans 50%
  • Monthly Plans 25%

Nonprofit Hashtags for Instagram

#philanthropy #fundraising #charity #socialimpact #4charity #CSR
#innovation #socialgood #nonprofit #nonprofits #nonprofitorganization #nonprofitwork

How to Use Your Nonprofit Hashtags for Instagram

The hashtags that we’ve given you are just a starting point for your Nonprofit Hashtag strategy. These are general and used a lot. For example, as of today, #nonprofit has been used 1.7 million times. That means that you need to combine these nonprofit hashtags with other types of hashtags in order to be seen by people who convert. Let’s discuss how to do that.

Non profits need to use cause hashtags

Combine Nonprofit & Cause-Specific Hashtags

Sure, Global Elephants is a non-profit. But, if they used nonprofit hashtags alone, they’d significantly decrease the chances of being seen by people interested in elephants. These are the people who can most likely convert into donors. Combining both nonprofit hashtags and cause-specific hashtags increases the audience reach and chances of conversion.

Teach your staff and volunteers to use a custom hashtag

Include Your Nonprofit’s Brand Hashtag

These are great for branding and adding a little control to your message. City Harvest uses their hashtags on their posts and on their profile. This is a great way to be found when others are searching. Another great strategy is to ask your volunteers and donors to use their hashtag when posting about your nonprofit. It converts them into a marketing army!

Use city state and neighborhood hashtags for your non profit instagram posts

Use Location Hashtags

If your non-profit is location-based or is working on helping a particular location, then you need to use location hashtags to be found.  Guide Dog foundation is based in NY and as such tags the city to be found by people in and interested in NY.

How to Manage Your Instagram Accounts

Now that you have a solid starting place for your Instagram nonprofit strategy, you need a tool to help you with implementation. Socialdraft is your all-in-one Instagram management tool. With Socialdraft, you can:

  • Schedule posts to multiple Instagram accounts
  • Have multiple people create and post content
  • Search hashtags for images & schedule reposts to all your social networks
  • and manage all your other social media

If you’re curious about how Socialdraft works, take us for a risk-free trial. And don’t forget about our awesome nonprofit discount!!!

April Fools’ Day is an awesome holiday. April 1st means a lighthearted day of silly pranks and trying to outdo each other. It also means a HUGE marketing opportunity for brands and businesses who do things right. Today we’ll discuss how you can use April Fools’ Day Hashtags on Instagram. Before we do, take a few seconds to copy (and save) the hashtags below. Then read on for tips on reaching the right audience for your brand by using these tags.

April Fools’ Day Hashtags for Instagram

#AprilFools #AprilFoolsDay #April1 #Fun #Funny #Jokes #Pranks #AprilFoolsPrank #Hoax #AprilFool #aprilscherz #poissondavril

How to Use Your April Fools’ Hashtags for Instagram

April Fools day is a good chance to connect with your audience on a human level

April Fools Day is an opportunity to show your customers (and potential customers) that you can have fun. Adventure Life Travel’s brilliant April Fools’ Day prank was picked up by Instagram and got them more than 800 likes. It also makes the brand seem fun, human, relatable. They were selling nothing and got much in return. This is a good example of the tone of voice during the holiday.

Tips to get the most out of your April Fools Day Hashtags for Instagram

Post Daily

You can’t expect to only post on holidays and drive millions of people to your website, blog or store. This means that if you want a good reaction to your April Fools post, you need to start posting on a consistent basis. Use a social media

Engage your audience

After publishing each post, take some time to engage your community. Search the hashtags in your posts and engage the last 10 people who engaged the top 10 posts for each hashtags.  Like their posts and follow them. This will result in a reciprocal relationship – more likes on your post and more follows.

PRO TIP : Socialdraft has a great risk free trial. Take us for a trial and if we’re not the right fit, just cancel.

Use a Mix Industry Specific & April Fools’ Day Hashtags Hashtags

Make sure to use hashtags for your industry to get eyes from potential customers

This post by ASOS was creative genius. You’d probably think that it would be impossible to sell Wedding dresses on April Fools’ Day. This proves you can sell anything if you’re creative. This shop posted that they had just launched a wedding service that would mean you’d get married on their catwalk. If you were to do a post like this one, you’d need to use industry hashtags in order to get seen. For ASOS, since they would be selling to brides, a sample of a good set of hashtags would include #wedding #customwedding #bridetobe #sayyestothedress.

Geo-Targeted Hashtags with Your April Fools’ Day Hashtags

Use location hashtags combined with your April Fools Day hashtags

Creating a great April Fools’ post is only the beginning. If you are a local business, brand, or service provider, it is not of great benefit to have 1,000 likes from people who can’t convert to customers. If they are 50 miles away, they probably won’t convert. Follow the lead from Gotham City Collision. Their post includes gorgeous location hashtags so they have a chance to be discovered by a local audience.

Use Both Associated Brand Hashtags & Custom Branded Hashtags

Use a vertical's hashtags to get their audience to pay attention to you

April Fool’s Day is a perfect time to get another brand’s eyes on your audience. On top of that, custom branded hashtags can help you turn your audience and customers into a marketing army. Just Check out what Bare Bones (a bone broth company) did. They took a trending topic associated to their culinary brand and created an awesome April Fool’s post out of it. They “created” a new product based on the very popular show Arrested Development. By using the hashtag #ArrestedDevelopment, they are opening themselves up to an audience that likes this show (a new possible customer demographic). The big key here is that the joke is relevant to their brand. It makes sense. They’ve also used #BareBones, this is their custom hashtag. If you look at the image above, you will see how the top posts aren’t just from the brand itself. Influencers are sharing their experience with the product and posting about it. This opens up a new audience to them. These are incredibly powerful tactics that can also work for you.

RELATED ARTICLE: How to create and use a custom branded hashtag effectively

Landscape pictures can be great Instagram tools. They are used by travel bloggers, hiking enthusiasts, pastors, and…of course…landscape photographers – to name a few. In fact, landscapes are so popular on Instagram that the hashtag has been used over 81 million times. So…how are you to compete in the algorithm AND reach the people you want to convert? After your image, the next important thing is landscape hashtags. Hashtags are to Instagram what keywords are to Google. So, take a few seconds to copy the landscape hashtags below, and then read on. We’ll break down hashtag strategy and show you examples of successful landscape hashtag use.

Instagram Landscape Hashtags

#Landscape #Landscape_captures #Nature #Landscape_lovers #Photograph #Landscapes #Landscapestyles #Landscapelovers #Landscapehunter #Beautifulview #Landscapephotography #Socialdraft#Amazingview #Landscapelover #Landscape_specialist #Instanature #Instanaturelover #Instanaturefriends #Naturepic

How to Use Instagram Landscape Hashtags

 The landscape hashtags above are your starting point to getting more reach on Instagram. These will give you a chance to be found by a general audience interested in landscapes. However, you must combine these hashtags with others in order to be seen by the right audience…an audience that converts. Let’s go through some examples from various industries.

Get better reach from your landscape images on Instagram by also using industry hashtags

Combine Industry and Landscape Hashtags

Think about the hashtags for your industry. Make sure to include these in your post so you can attract people who are not just interested in landscapes, but in your industry. Lauren Brandy is a painter who understands how to sell her art on Instagram. Her landscape paintings include a mix of various types of hashtags including industry and landscape hashtags. This makes it much easier for people who are both interested in painting and landscapes to discover her. By using a mix of hashtags she has increased the chances of being discovered by a larger audience.

Reach people interested in a location by using location hashtags

Include Location Hashtags

These are especially important if you are a local business (like a hotel), a blogger dealing with location-based marketing, or if you are trying to reach an audience that is interested in a particular place. Natural Massachusetts understands this quite well. Because they are trying to reach both people in Massachusetts and people interested in the state, they make great use of location hashtags. If you are a local business (like a hotel) or even a local photographer, keep location hashtags in mind.

Control the Instagram conversation by using brand hashtgs

Include Your Brand’s Hashtag

Never forget to use your brand’s hashtag. This allows those who are searching specifically for your brand to easily find your account. It also teaches your community to use your hashtag when posting on Instagram about your brand. Château Lynch-Bages has only created 91 Instagram posts, but their community has used their brand hashtag over 6,000 times. They have created their own marketing army. This is a powerful tool. Keep your brand hashtag simple and as close to your brand name as possible.

use hashtags of similar companies and brands to reach their audience

Use Related Brand Hashtags

There are other brands and businesses you do business with. There are other brands that you use in your craft. When it is relevant, make sure to piggyback on their audience to open up your brand to them. Photographer Rudy Serrano is smart to know that people who are interested in photography and landscapes will also be interested in Nikon. It’s a great way to expand your audience.

PRO TIP – go beyond using related brand hashtags, make sure you tag their actual accounts. That will send them a notification and increase your chances of collaborations and shares.

How to Manage Your Instagram Accounts

You are now ready to start seeing targeted eyes reach your Instagram account. But, Instagram is a network that requires tools to save you time and help you plan your strategy. Socialdraft is an all-in-one Instagram management tool. Here are some of the things you can do with Socialdraft:

  • Schedule posts to multiple Instagram accounts
  • Have multiple people create and post content
  • Search hashtags
  • Repost images to all your connected social networks
  • and manage all your other social media

If you’re curious about how Socialdraft works, take us for a risk-free trial.

The sky is ever present in our daily lives. It is a source of inspiration and a sure fire way to connect with your audience on Instagram. But sky hashtags won’t do the trick alone. You need to be smart about how you use your Instagram hashtags to reach the right audience for your brand. We have put together a list of optimized sky Instagram hashtags to get you started as well as best practices on how to use these to reach your target audience. We’ve also included examples so you can see successful uses. Before you keep reading, copy and save the Instagram sky hashtags below. These will be the start of your Instagram strategy.

Sky Instagram Hashtags

#Sky #Instasky #Skyporn #Nature #Naturelover #Cloud #Cloudporn #Naturelovers #Sunset #Sunrise_sunsets_aroundworld #Sunrise_and_sunsets #Beautifulview #Socialdraft #AmazingView #Pinkysky #All_sunsets  #Silhouette #Horizon #Clouds #Instaclouds #Bluesky 

How to Use Sky Hashtags for Instagram

Using sky hashtags alone will not get you in front of the right audience. They will help with your reach, but you need to keep in mind that these general sky hashtags are used – a lot. That means that due to the sheer volume of the images shared with these sky hashtags, your chances of staying in the feed are lower. This is why you MUST combine them with other hashtags. Let’s break down your choices:

Mix geo targeted hashtags to be seen by people in the area

Include Geo-location hashtags with your sky hashtags

If you deal in any way with a physical location, say you are a travel blogger, local restaurant, or a weathercaster, then you need to include location hashtags with your post to make sure you reach eyes that are focused on that location. Depending on your case, you should include hashtags for the #country #state #city #neighborhood that your post concerns. Fox5Atlanta was very smart here, they included both sky hashtags and location hashtags with this post.

Using your custom brand hashtags teaches your audience to tag you as well

Include a Custom Brand Hashtag in Your Sky Posts

Start off by adding your custom brand hashtags to your profile write up. Include a call to action letting your customers and audience know how you want it used. Make sure that every single one of your posts includes your brand hashtag. This serves two purposes. This gives you a bit of control over the conversation when people search for your brand. Also, it allows you to empower your audience to do your marketing for you. It’s quite a powerful tool. The Sheraton Grand Los Cabos is executing this well. Notice that while they have only created around 400 pieces of content, their branded hashtag has been used more than 800 times.

Increase chances of conversion on Instagram by including both sky and industry hashtags

Make Sure to Include Industry Hashtags 

You want people who will convert, right? So, if you were an airline and you only used sky hashtags on your post,  you’d miss out on all those people who are interested in aviation and travel. Air France uses both sky hashtags and travel industry hashtags to make sure that they are seen by people who may be thinking about planes and vacations.

How to Manage & Grow Your Instagram Accounts

With this post, you should have a strong basis to build a sky hashtag strategy for your brand. If you couple this with a strong Instagram tool, you can really save time and see an ROI from your Instagram efforts.  Socialdraft is your all-in-one tool for Instagram management. Socialdraft allows you to:

  • Schedule posts to multiple Instagram accounts
  • Have multiple people create and post content
  • Search hashtags
  • Repost images to all your connected social networks
  • and manage all your other social media

If you’re curious about how Socialdraft works, take us for a risk-free trial. Have questions?

 

Seems like Instagram is the place for food. Restaurants, food bloggers, chefs, and food suppliers rule supreme on the network. If you are planning to market your food brand on Instagram, you need to be smart about what you post, when you post it, and – most importantly – the hashtags you use to get the right people to look at your posts. Today, we’re going to start you off with some general food hashtags, Take a few seconds to copy them and save them. This will be the building block of your Instagram Food strategy. Then, read our guide below. We’ll teach you how to reach the right audience so you can convert them into customers, clicks, or purchases.

Instagram Food Hashtags

#Food #Foodporn #Foods #Instafood #Instafoodapp #Foodstagram #Instafoodie
#Foodphotography #Foodie #Foodphoto #Foodies #Foodspotting #Foodphotos #Delicious #Foodlover #Friendseat #Foodshot #Socialdraft #Foodlovers #Foodlove #Foodshare #Tasty

How to Use Food Hashtags on Instagram

The hashtags above are there to get you started. However, because they all have been used more than 500,000 times, they will quickly drop in the Instagram feed. That is why it is imperative that you edit this list and combine it with other hashtags that will help you reach the right audience. Let’s explore a few examples on how you can use food hashtags on Instagram.

Use geotargeted and food hashtags

Use Location & Food Hashtags

If you are a local business, say a restaurant, cafe or supermarket, it is imperative that you use location hashtags. Note the example above. Gotham Grill used the #NYCEats hashtag to make it easier for them to be found by people in NYC. Begin by tagging your city, neighborhood and even state so that you can come up when people are exploring your location.

Mix food hashtags and brand hashtags

Use Your Brand’s Hashtag

What better way to teach your customers to use your tag than to use it yourself. Trader Joe’s includes their hashtag #traderjoes on their posts for a few reasons. First, it allows them to come up on search when people search their brand. Second, when people look at their posts, they will get a subconscious reminder to tag their brand when they post about them. TJ’s has only posted 267 images, yet their tag has been used over a million times. Pretty smart right?

PRO TIP: Include instructions on your profile with a call to action asking your followers to tag you and use your tag on their posts.

use hashtags for brands that are related to your business

Use Related Food Hashtags

We bet no matter what kind of food business you are, you’re working with other brands. It’s smart to piggy-back on their brand when relevant. Whole Foods tagged #Allegrocoffee on their post. This is smart because it encourages them to engage. It also makes so that people who are interested in their brand now have a direct path to connect with your business.

How to use food industry hashtags

Industry Hashtags

These are simple. For example, if you’re a lobster shack, use lobster related hashtags. Why? This will give you a broader reach on Instagram. That means more likes which will give you a better chance of staying up on the newsfeed. This is merely a numbers game to keep you in sight so you can reach a targeted audience.

How to Manage Your Instagram Accounts

Now that you have a solid starting place for your Instagram Food Hashtag strategy, you need a tool to help you with implementation. Socialdraft is your all-in-one Instagram management tool. With Socialdraft, you can:

  • Schedule posts to multiple Instagram accounts
  • Have multiple people create and post content
  • Search hashtags
  • Repost images to all your connected social networks
  • and manage all your other social media

If you’re curious about how Socialdraft works, take us for a risk-free trial.

RELATED ARTICLE: How to create and use a custom branded hashtag effectively

Hashtags are to Instagram what keywords are to Google. Hashtags are Instagram’s most powerful tools when it comes to being found organically. But, there are many brands and businesses out there who do not use Instagram hashtags the right way. Today, we will discuss the best practices for using Instagram hashtags to help you get more organic reach and to be seen by targeted eyes, by the people who can convert.

How To Use Instagram Hashtags

If your posts are set to public, you can add hashtags to your photos and videos.

1) Take a photo/video and choose a filter.

2) On the screen you see after choosing a filter, type your hashtags in the Caption field (ex: #flower).

3) If you want to tag a post you’ve already uploaded, edit the caption or include your #hashtag in a comment on your photo.

After you tag your post with a hashtag, you’ll be able to tap the hashtag to see a page that shows all photos and videos people have uploaded with that hashtag. We’ll use examples from companies currently using our dashboard to better explain each point.

Instagram Tips on Using Hashtags

Adding tags to your photos is a great way to find new followers and share your photos with more people. But hashtags can be tricky, we’ll discuss some tips and best practices to get you started.

Using hyper specific hastags will get you more results on Instagram

Be Industry Specific

Choosing industry-specific tags will help you connect with other like-minded people on Instagram, specifically customers, and verticals. This post by Devocion makes great use of coffee hashtags.

Best Practice for Instagram hashtags

Be Relevant

Make it easy for other like-minded Instagrammers to find you by making sure your tags describe your photo. Using very general tags like #photo or #wine might get you a few likes, but with over 700,000 photos tagged #photo, and 15,000,000 tagged #wine, it isn’t the best way to make your photos stand out and connect with the people most like you. Instead, use relevant tags to help you attract new followers who will take a genuine interest in your photos and continue liking and commenting on your photos over time. The Loire Valley is new to Instagram, but is already using great targeted hashtags including #urLoire #PouillySurLoire which will attract a very targeted audience.

Pay Attention

Pay attention to the other hashtags used on photos that use the same tag as yours. You may discover a popular hashtag you hadn’t thought of on your own. Instagram’s gives a great example of photos tagged #volkswagen. When you do a search for images with the #volkswagen tag, they noticed that Instagrammers use #vw to describe their Volkswagen photos more than twice as often as they use #volkswagen. Look for similar patterns for your Instagram brand.

Businesses can use emoji hashtags to find influencers, and brand themselves

Emoji Hashtags

Emoji hashtags promise to be tons of fun. A travel agency could begin to brand themselves with emoji hashtags of flags and planes, wineries could use their name and a glass of wine. The possibilities are endless and this will add a great personal touch to your brand.

Stop using vanity hashtags

Using Top Instagram Hashtags

We usually advise against using this type of Instagram hashtag. All those #f4f, #like4like and #followforfollow tags will put your post in front of eyes that have no value when it comes to conversions. The name of the game on Instagram is targeting and this is a certain way to make sure you lower your chances of seeing a return on investment on your Instagram efforts. Also, these hashtags are used a lot, so you’ll get buried by the sheer volume of content created around these tags.

NIche Instagram hashtags are the best to use to get people who convert

Niche Hashtags

The more specific hashtags are, the more engagement they attract. And the people engaged are more robust and active in the Instagram community. These are an absolute yes. If you are looking for hashtags for your particular industry or a particular holiday, check out our Instagram hashtag directory.

Instagram’s Weekly Hashtag Project

Check out Instagram’s Weekend Hashtag Project where they feature chosen themes and hashtags by the Community Team at Instagram. The weekend project is announced every Friday and on Monday Instagram showcases some of their top-notch submissions.

How to Manage Multiple Instagram Accounts

Socialdraft is your all-in-one Instagram management tool. With Socialdraft, you can:

  • Schedule posts to multiple Instagram accounts
  • Have multiple people create and post content
  • Search hashtags
  • Repost images to all your connected social networks
  • and manage all your other social media

If you’re curious about how Socialdraft works, take us for a risk-free trial.

Spring is right around the corner and that means plenty of opportunities to take some amazing Instagram shots. It also means plenty of opportunities to promote your brand on Instagram, but if you’re going to do that properly, you need this list of Spring Hashtags for Instagram and all the best ways to use them with other hashtags so you can get organic reach from a targeted audience.

Copy this optimized list of Spring Hashtags for Instagram by clicking on “copy” below the hashtags. Save them to your smartphone’s keyboard and then read on the best practices for marketing during the Spring on Instagram and how the Socialdraft Instagram management tool can help with your efforts.

Spring Hashtags

#spring #blossom #flowers #beautiful #season #seasons #instaspring #springtime #color #ilovespring #warm #sunny #sun #socialdraft #tree
#pretty #springbreak #trees #flower #bloom #colorful #spring2018 #easter #breeze #april #march #may #holiday #holidays

How to Use Your Optimizes Spring Hashtags For Instagram

use a mix of spring hashtags and brand hashtags

Combine them with Related Brand Hashtags

Elisa is smart about her hashtag use. Notice that she uses both Spring hashtags and hashtags for Candlebox. By doing this, she gives herself a chance of coming up when people search those tags. These eyes are already vetted and will be interested in her subject. It’s a great way to increase your chances of engagement.

use industry and spring hashtags to increase your chances of targeted engagement

Combine Spring Hashtags with Industry Hashtags

Heroes of Riesling knows that using only Spring hashtags won’t get them in front of vetted eyeballs. By mixing those hashtags with those that are geared towards wine and Riesling lovers, they increase their chances of reaching a targeted audience for their wine blog.

use location hashtags to come up on locaiton search

Include Geo-location Hashtags

This is a must if you are a local business or if you are targeting people in a specific location. By using location hashtags (and geo-tagging) your post, you increase your chances of being found by people who are either in that location, who are planning to be in that location, or who are generally interested in the location. Barbuto does this quite well.

Manage Your Instagram Account with Socialdraft

Socialdraft is your all-in-one Instagram management tool. With Socialdraft, you can:

  • Schedule posts to multiple Instagram accounts
  • Have multiple people create and post content
  • Search hashtags
  • Repost images to all your connected social networks
  • and manage all your other social media

If you’re curious about how Socialdraft works, take us for a risk-free trial.

Desserts, everyone loves them. Desserts are loved so much that there are over 28 million Instagram posts that are tagged with dessert hashtags. If you make desserts or if you run a brand or business that is related to desserts, then you know that Instagram is a great place to amplify your brand. But with all that competition, you’re worried that you’ll get lost in the crowd. There’s no need to worry. We’ve put together a list of the best dessert hashtags for Instagram. Copy and save those on your smart phone. Then, read on so that you can learn how to combine them with other types of hashtags so you can get the most organic reach for a targeted audience.

Dessert Hashtags

#Dessert #Instadessert #Desserts #Instacake #Foodporn #Delicious #Dessertporn #Sweet #Tasty #Yummy #Cakeporn #Chocolate #Desserttable #Nomnom #Foodpics #Instafood #Cakes#Desserttime #Delish #Icecream #Cake

How to Use Dessert Hashtags on Instagram

Use geo targeted hashtags to attract locals to your bakery

Include location hashtags

If you are a local business such as a bakery, caterer, or restaurant; you need to make sure that your posts include location hashtags. These should be your city, neighborhood and state. Dominique Ansel doesn’t really need to work so hard at this,  he is pushing one of the world’s most delicious pastry, the cronut. But, he still takes the time to include the #Soho hashtag so that when people are browsing it on Instagram, his scrumptious image has a chance to grab local’s attention.

use related brand and dessert hashtags

Use related brand hashtags (when relevant)

Jacques Torres is one of NYC’s most prominent chocolatiers. As such he collaborates with other brands including Champagne Taittinger. Note how this post uses the #Taittinger hashtag. This is done so that people who are fans of this gorgeous sparkler can be cross marketed to. By using their hashtag, he is reaching out to an audience that may not have been interested in him before.

Use hashtags for different holidays to help your dessert business get more likes

Use Holiday Hashtags

The dessert industry is perfect for the holidays. Make a list of special holidays and be ready to use hashtags related to those holidays when they come around. Carlos’ Bakery uses a single hashtag #easter to increase visibility of their post during the holiday. 145k views tells me this was quite effective for them.

Download a copy of our 2017 holiday hashtag calendar here

A custom brand hashtag can strenghten your business

Use a custom brand hashtag

Instagram is great for branding. If you teach your customers and audience to use your custom hashtag you can turn them into a marketing army. Check out Krispy Kreme Donuts. They’ve only created about 2,000 pieces of content, but when you check their hashtag there are 1.5 million posts. That’s a ton of people working as marketers for the brand. That’s strong marketing.

How to Grow Your Instagram  Dessert Account

Now you have a great set of hashtags and ideas on how to use them. Now you need an Instagram tool to schedule those posts and save you time on managing your account. Socialdraft is that tool. With Socialdraft you can:

Schedule Instagram Posts
Have multiple people work on various accounts
Search for posts in a particular industry and schedule reposts to all your Social Media

What Else Does Socialdraft Do?

Socialdraft is more than an Instagram tool. It is an all-in-one Social Media Dashboard. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Keep an eye on your online reputation and easily share the good news to social
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

Want to try it out? Take Socialdraft for a risk free trial. It’s easy

Singing is one of the world’s favorite passtimes. Even those of us who are afraid to sing in front of others will belt out the craziest tunes while in the shower. Singing is also great business. The music industry makes somewhere around 15.5 billion dollars per year and is estimated to grow to 18 billion in the next few years. That means that if you are a singer, a music venue, or even a music teacher, there is a huge audience waiting for you. This is especially true when it comes to Instagram. In fact, as of December of 2016, there were 600 million monthly active users on the network. It’s even more impressive when you think that in June of that year they were only at 500 million. That also means that there is a lot of competition for you. The hashtag #signing has been used almost 7 million times as of today. There’s opportunity, but only if you know how to use Instagram properly. A big factor of achieving success on Instagram for your Singing brand is to use singing hashtags and mix them up with others so you can reach the perfect audience; an audience that engages and converts. Today, we’ll discuss these hashtags and how to use them…but before you read on – click copy and save the list of singing hashtags below. These will be the foundation to your Instagram strategy.

Instagram Singing Hashtags

#Singing #Singingcover #Instasinging #Sing #Youtuber #Musician #Instacover #Music #Singingvideo #Singer #Cover #Singingislife #Singingcontest #Solo #Guitarist#Originalsong #Coversong #Mesinging #Videooftheday #Acoustics #Songwriter #Amazing #Thevoice #Xfactor

Singing Hashtags & How to Use Them

Branded hashtags help your audience amplify your brand

Mix Singing Hashtags with your Custom Business Hashtag

Branding is everything and you want to make sure that you control your brand. A great way to do this is to create a custom hashtag. This is usually simple as most brands choose their name (just like Samantha Fox has done). Make sure you tag your Instagram photos with your custom brand hashtag so that when people search for it on Instagram, part of the message comes directly from you and leads your fans to your account.

How to use Singing Hashtags with other related tags

Include Industry Hashtags

Not all singers are the same. There’s jazz, there’s rock, and there are tons more styles of music. If you want to increase the chances of likes and engagement, then you need to attract a targeted audience. One that is into the type of music you create. So go ahead and get specific here just like Emily Grace did. Note her use of industry hashtags such as #AcousticSinger #FolkSinger. Using these will help her get her videos in front of an audience that loves what she does.

Use city and state hashtags to be seen by a local audience

Don’t Forget Location Tags

If your business or brand is location specific, then you need location tags. Imagine you’re a singing teacher in NYC…views in Miami aren’t as likely to convert as those in your same neighborhood. Same thing if you’re doing a gig in Austin. In order to get in front of a geo-targeted audience, you need to use location tags (city, state, neighborhood) to increase your chances of being discovered by those near you. Singer Giulia Wahn does this quite well.

How to Manage and Grow Instagram Accounts

As mentioned before, these singing hashtags are the foundation for your Instagram strategy. You need a lot more to see an ROI. That includes daily posting, engagement, and keeping your account clean. Use a tool like Socialdraft to help you manage all this. With Socialdraft you can:

Schedule Instagram Posts
Have multiple people work on various accounts
Search for posts in a particular industry and schedule reposts to your connected social networks

What Else Does Socialdraft Do?

Socialdraft is more than an Instagram scheduling tool. It is an all-in-one Social Media Dashboard. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Keep an eye on your online reputation and easily share the good news to social
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

Want to try it out? Take Socialdraft for a risk free trial. It’s easy

 

Turtles. These darling reptiles are beloved the world over and are quite popular on Instagram. They’re so popular that there are currently over 3 million posts tagged turtle. That means that your turtle images have the potential to reach a huge audience, but you can’t reach the right audience without using the proper Turtle hashtags.

Your strategy will vary if you are a travel account, an environmentalist account, a tattoo artist…see where I’m getting at? Today, we’ll discuss how to use your turtle hashtags and how to combine them with other types of tags to increase your reach to a targeted audience. Before you read on, take a few seconds to copy the Turtle hashtags below, these will be the foundation for your strategy.

Instagram Turtle Hashtags

#Turtle #Turtles #Instaturtle #Instaturtles #Turtlelove #Turtlelover #Turtlesofinstagram #Turtlelife #Mypet #Pet

How to use Your Instagram Turtle Hashtags

 Location hashtags are great for local businesses

Combine them with Location Hashtags

This is great if your brand or business has anything to do with a location. We chose this example from the Australia Instagram account, but this is a good strategy not just for travel brands,  but local businesses (restaurants, shops, vets). Tourism Australia uses location tags to get in front of people who are interested in particular areas, in this case, #queensland and #GreatBarrierReef. They are giving themselves more chances to be discovered by those who are actively looking for information on the area. This is a great Instagram SEO strategy.

Include hashtags that are specific to your business with your turtle hashtags

Mix in Industry Hashtags

 Tattoo artist Lilian Raya is smart about her hashtag use. Here, she uses turtle hashtags to appeal to a wider audience and increase her likes; but she also includes industry hashtags (#tattoo #colortattoo #inked) in order to give herself a chance to be seen by people who convert. People who may be browsing for ideas on a new tattoo. They will be easier to convert than those who merely like turtles, but it is those turtle likes that give her a chance to come up on Top Posts and get more organic views.

Mixing custom brand hashtags with your turtle hashtags will help you build your brand

Use a Custom Brand Hashtag

Custom brand hashtags are a great way to get your audience and customers to act as free marketers for you. Just check out the above example from Petco. While they have only created a little over 2,000 posts, there are over 400,000 posts that are tagged Petco. That means that there are a large number of people who are being exposed to their brand by current customers. This is an incredibly powerful tactic.

RELATED ARTICLE: How to create & implement branded hashtags on Instagram.

How to Grow, Schedule & Manage Multiple Instagram Accounts

Having the right hashtag strategy will help you on Instagram, but actually getting an ROI from your Instagram account takes more. Instagram’s algorithm means that you must post on a consistent basis, engage your audience, and manage your following.

Doing all this can be time-consuming, but Socialdraft is the Instagram tool that can help you manage your accounts without wasting a ridiculous amount of time. With Socialdraft, you can:

Schedule posts to multiple Instagram accounts
Have multiple people work on various accounts
Search for posts in a particular industry & schedule reposts to all your connected social networks
Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest
Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Keep an eye on your online reputation and easily share the good news to social
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

Take Socialdraft for a risk-free trial. It’s easy

Sunrises are with us daily. They inspire us, they make us happy, they keep us warm. They are also a great way for you to market yourself on Instagram. Sunrise images can be used by many different types of brands and businesses: sports, travel, fashion, art, coaching, music, photography…the list goes on. If you are going to market your brand or business on Instagram using a sunrise, you’ll need to start with a great set of Sunrise hashtags. However, these alone won’t get you the right audience. They will help you get into top posts…but combining your sunrise hashtags with other types of tags is how you will see an ROI from your Instagram efforts.  Below is your list of the top Instagram Sunrise Hashtags. Copy these and save them so that you can use them on your Instagram posts. Then read on to learn how to properly use these hashtags to get in front of the right audience that converts.

Sunrise Hashtags For Instagram

#Sunrise #Sunrise_sunsets_aroundworld #sunriseavenue #sunrises #Earlymorning
#Beautifulview #Morning #Amazingview #Sun #Sky #Skyporn #Cloudporn #Horizon #Nature#Naturelovers #Instasunrise #Scenery #Landscape #Instasky #Orange #Goodstart

How to Use Your Sunrise Hashtags

Using Industry hashtags will get your Instagram images in front of those who are more likely to convert

Combine them with Industry Hashtags

Imagine what would have happened if NA-KD Fashion had only used sunrise hashtags in this image. Sure, they may have gotten some likes from people who like sunrises and photography, but who they really need to get in front of people who may buy. By using industry hashtags such as #NYFW they are giving themselves a chance to appear on Instagram search for those who are interested in Fashion Week. This is their core customer and this is smart hashtag use.

Related brand hashtags can help you grow your following

Naomi-Jane Adams of Book on In understands how powerful using another brand’s hashtag can be (when it is related and non-spammy). By using the branded hashtags for the Hilton hotel chain – #ShareMyHiltonPic and #HiltonHotel, her images come up on these searches. This means that an audience who is interested in the Hilton and may be thinking of staying there has a higher chance of clicking over to check out her post where she can convert them. Whenever you post, think of what other brands can have this effect for your images.

Geo Location tags will get you engagement from a local audience that converts

Mix in Location Hashtags

This is a great way to get engagement from both a local audience and people who are interested in a location. Digital Nomad Blanca uses multiple types of location tags to attract people to her travel posts. Notice the tags used in this image go beyond basic location tags like #Colombia & #SantiagoDeCali. She also includes tags such as #SalsaCapitalOfTheWorld and #igersCali to draw all types of people interested in that location.

How to Grow, Schedule & Manage Instagram

You now have a full understanding of the other types of hashtags you need to mix in with your sunrise hashtags. These will put you a step closer to reaching your targeted audience, an audience that converts. However, hashtags alone won’t cut it. You need to post & engage on a consistent basis, manage your followings, and review your performance.  Socialdraft is a Social Media Scheduling tool that will help you manage all these tasks. With Socialdraft, you can:

Schedule posts to multiple Instagram accounts
Have multiple people work on various accounts
Search for posts by hashtag and schedule reposts to all your connected social networks

However, Socialdraft is more than just an Instagram management tool. Socialdraft is an all-in-one social media tool that lets you:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

What are you waiting for? Take Socialdraft for a risk free trial. It’s easy

 

 

Black and White is a theme that is beloved throughout the world. From photography to fashion to art, we’ve all been exposed to this classic pair for what seems like eternity.  That being said, because Instagram is basically a photography social network, the competition is fierce when it comes to black and white images and merchandise. How fierce? There are over 76 million images hashtagged as #photography, 74 million as #blackandwhite and 6 million as #blackandwhitephotography. This means you need to be smart about how you use hashtags so that you get good exposure to the right people. Today we’ll discuss how you need to use Black and White hashtags so that you can actually see an ROI from Instagram, but, before we get started, copy the Black and White hashtag below. These will be the foundation to your Instagram strategy.

Black and White Hashtags For Instagram

#Blackandwhite #Blackandwhitephotography #Blackandwhitephoto #Blackandwhiteonly #Bnw #Bnw_life #Bnw_captures #Blackwhite #Blackwhitephoto #Bw_crew #Photograph #Bnw_society #Photographer #Blacknwhite #Blacknwhite_perfection #Instablackandwhite #bw #Insta_bw

How to Use Black and White Hashtags

Include Industry Hashtags

Industry hashtags will make it so you are seen by those who are more interested in your services

Model and Bollywood actress Elena Fernandes understands the power of industry hashtags. She not only uses #blackandwhitephotography to grab the attention (and come up on Instagram search) of people who like b/w pictures, she includes hashtags for her industry, including #bollywood #bollywoodactress and #modelgram to get in front of her target audience. This technique can be used by all brands and businesses. For example, if you are a wedding photographer who shoots in black and white, make sure to include hashtags particular to your sector of photography such as #WeddingPhotographer.

Mix in Location Hashtags

Your black and white hashtags will not yield an ROI unless you use geo targeted hashtags

Argentinean photographer Dario de Los Cobos is smart about targeting people who convert. He knows that using Black and White hashtags will get him in front of a general audience. This is great for his brand, but since he is looking for people who can actually convert into paying clients, he makes great use of local hashtags including #Argentina and #BuenosAires. In this case, people who search those location hashtags will have a chance to be exposed to his work, engage with him, and possibly book his services.

Use Custom Brand Hashtags

Custom brand hashtags help you convert your customers into brand advocates

While photography is the first thing that comes to mind when you think of black and white, this is not the only industry that can benefit from using these. Take nail varnish Semilac. They’ve incorporated black and white hashtags in this very appropriate post. They have also used industry hashtags (#Manicure #Nails #Nailstagram), but what we’re really interested in here is their custom hashtag use. They have three they currently use, #semilac #semigirls and #semilacnails. If you check out their profile, they’ve only created a little over 1,000 pieces of content, but their hashtags have significantly more usage, the lowest at 36K. That’s powerful branding.

Related Article: How to use branded hashtags

How to Manage & Grow Your Instagram Accounts

Now that you understand how to combine your black and white hashtags with others to get the most organic views, likes and comments from the right audience, you need to learn a bit about strategy. Instagram is not one of those set it and forget it type networks. If you spend a little time on it, it will yield you incredible results. What do you need to do? You need to post on a consistent basis, daily if possible. But the quality of your images has to be good. You also need to engage your target audience. What does this mean, you should like their posts and leave meaningful comments. This will open the door for you to have a conversation with them an convert them as needed. Socialdraft is an Social Media Scheduling tool that helps you manage all this. With Socialdraft, you can:

Schedule posts to multiple Instagram accounts
Have multiple people work on various accounts
Search for posts by hashtag and schedule reposts to all your connected social networks

However, Socialdraft is more than just an Instagram management tool. Socialdraft is an all-in-one social media tool that lets you:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

What are you waiting for? Take Socialdraft for a risk free trial. It’s easy

What are you waiting for? Take Socialdraft for a risk free trial. It’s easy

 

“Dogs are our link to paradise. They don’t know evil or jealousy or discontent. To sit with a dog on a hillside on a glorious afternoon is to be back in Eden, where doing nothing was not boring–it was peace.”
― Milan Kundera

Needless to say, humans and dogs have more than a symbiotic relationship. We’ve gone beyond helping each other eat to giving each other warmth, love and care. It is no surprise that the dog industry is big business and that this has translated to over 121,827,000 Instagram posts using the #dog hashtag as of today. What does this mean? That if you are marketing your dog images on Instagram you have a HUGE opportunity and just as much competition. Today, we’ll give you a list of the top Instagram Dog Hashtags. Take a few seconds to copy and save these dog hashtags onto your phone so you can use them any time you post dog images to Instagram. Just remember that these hashtags are the building block to your strategy. You’ll need to combine these with other types of hashtags in order to get in front of the right audience, an audience that converts. Keep reading to learn how to mix and use these hashtags to see an ROI from your dog Instagram posts.

A List of Dog Hashtags

#Dog #Instadog #Instadog #Instadogbreeds #Instadogofficial #Puppy #Puppylove #Instapuppy #Puppypalace #Doglovers #Puppyeyes #Doglover #Instapuppies #Puppydog #Puppygram #Doggie #Puppyoftheday #Doggy #Doggylove #Cutedog #Cutedogs #Puppylife #Doggies

How to Manage & Grow Your Instagram Accounts

Before we move onto the strategy you will use with your dog hashtags, we need to discuss the work you need to do in order to actually get Instagram results. That incredible gorgeous puppy and a great set of hashtags will only get you so far. The latest Instagram algorithm penalizes accounts that

  1. are not active
  2. don’t get engagement

This means that in order to actually see a return on investment (ROI), you need to post on a consistent basis – ideally daily- and to engage your audience by liking their posts and commenting. Socialdraft is a Social Media Scheduling tool that helps you manage all this. With Socialdraft, you can:

Schedule posts to multiple Instagram accounts
Have multiple people work on various accounts
Search for posts by hashtag and schedule reposts to all your connected social networks

However, Socialdraft is more than just an Instagram management tool. Socialdraft is an all-in-one social media tool that lets you:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Keep an eye on your online reputation and easily share the good news to social
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

What are you waiting for? Take Socialdraft for a risk free trial. It’s easy

 

Using breed hashtags with your dog Instagram posts will get you more exposure on Instagram

Include Breed Hashtags

Sure, using the general dog hashtags above is going to get your image in front of the eyes of dog lovers, but using breed hashtags will get you in front of those who love the particular breed for the pup in your image. That means your post will be seen by people who are super passionate about that pup and that you’ll significantly increase your likes and comments. Check out the above post by Oscar the Frenchie NYC. He uses various types of hashtags (we’ll show more examples of those later), but he always uses breed hashtags so that Frenchie lovers always have a chance to see his posts

#frenchie #frenchbulldog #bouledoguefrancais #bulldog #bulldogfrances #frenchielove #frenchies #frenchbulldogs #frenchiesofig #frenchbulldogsofinstagram #frenchiesofinstagram #instafrenchie #frenchieoftheday #frenchiegram

Industry hashtags will increase conversion on your dog Instagram posts

Include Industry Hashtags

Not all Instagram dog posts on Instagram are made the same. Some are just cuteness all around, others sell dog food, others promote doggy adoption. Whenever you post your dog related image to Instagram, keep your industry and goal in mind. Take the above example. Dr. Evan Antin, a vet in Conejo Valley, did a TV spot to urge people to adopt dogs and to stop going to breeders and pet stores. By using the tags #adoptdontshop and #rescue, he assures that the post will be seen by those who are actively browsing those terms on Instagram. Before you post, ask yourself what terms your target audience, the one who will take the action you desire would look for, and include those in your post.

Local businesses need to use location hashtags such as neighborhood, city and state

Include Location Hashtags

If you are a local brand, business or service provider (like a pet shop, vet, or dog walker) you need to use location hashtags to increase your ROI. Just think about it. Using general, breed, and industry hashtags will get you global eyes, but you need to be seen by people in your area, people who convert. Check out the post above from ps9pets, a Williamsburg, Brooklyn pet shop. Note how they include both #Williamsburg and #Brooklyn in their post. This makes it so whenever someone is looking through those hashtags, they have a chance to be seen. And that means another chance at exposure by someone who could go in and make a purchase.

How to use custom hashtags to get your customers to market your business

Include Custom Brand Hashtags

If your brand or business does not have a custom brand hashtag, you need to create one. They are a fantastic way to get your audience to participate in marketing your brand. Stella & Chewys, a raw dog food company understands perfectly well how to do this. Note that in their profile, they have included a call to action asking their customers to tag their images #StellaAndChewys in order to be featured. By doing this, they get their customers to become brand advocates, and they solve the problem of having to create content. While they have only posted about 200 posts, there are over 4,000 that use their custom hashtag. Pretty smart, right?

You are now fully equipped to get tons of love on those dog Instagram posts. You’ve got an Instagram scheduler that will save you time and help you manage your account, you’ve got your base dog hashtags, and you know how to use them to both get more organic reach AND more likes and comments. If you liked this article, share it so social media…and take Socialdraft for your risk free trial.

 

If you’re in the music industry, you’ll be dealing with guitars at some point. Maybe you’re a guitar store, a music venue, or even a bar and you need to promote your guitar related Instagram posts. The issue is that guitars are popular in the real world and on Instagram. The #guitar hashtag has been used over 16 million times as I write this post. Today, we’ll give you your essential guitar hashtags for Instagram. Then we’ll discuss how you need to use them and how you need to combine them with other hashtags in order to get in front of your ideal audience.  Before we get started, take a few seconds to copy and save the hashtags below, these will be the basis for your Guitar Instagram hashtag strategy on Instagram.

List of Guitar Instagram Hashtags

#Guitar #Guitarist #Instamusic #Instaguitar #Singing #Guitarcover #Guitarvideo #Instacover #Music #Coversong #Acousticguitar #Acousticcover #Electricguitar #Guitarplayer #Guitarra #Guitarporn #Guitarhero #Guitarsolo #Fingerstyle #Chords #Strum #StringInstrument #Guitarrist

How to Use Your Guitar Hashtags for Instagram

Mix associated brand and guitar hashtags to broaden your audience

Mix them up with Brand Hashtags

Phil Wenerson understands just how passionate people are about guitars. Because he understands this passion, he knows that if he uses brand hashtags such as #Fender #Gibson and #LesPaul, he will draw the eyes of their fans to his posts and in turn he will make his audience broader. The trick here is that his posts are relevant to this audience. Keep this in mind when you schedule your guitar Instagram posts and you can gain new targeted eyes.

If you are a local service you need to use city hashtags in your posts

Include Location Hashtags

Local brands, businesses and service providers (like a guitar store, guitar teacher, or a bands to name a few), need to use geo-targeted hashtags. The general guitar hashtags you copied earlier will get you more exposure by people who like guitars, but location hashtags get you seen by people who are more likely to convert. The band Stone Giant understands this. Notice how they not only tag #Brooklyn, the city where they are playing, but also the venue #FreddysBar. Whenever you post, take their example and think about the hashtags that locals will browse on Instagram so that they too can see your posts.

Use industry hashtags to attract hyper targeted views

Don’t Forget Industry Tags

#Guitar and #Guitarist are both very broad hashtags. There are many different parts to the industry, this means that in order to attract people that convert you’ll need to narrow things down. When you do, don’t go too narrow. Let’s dive into what is too narrow and what is not narrow enough.  Take the example above from New York Guitar Academy. Sure they want to attract people who like guitars, but in order for their Instagram efforts to yield and ROI, they need to attract those who are actually looking to learn to play the guitar. They were very smart about this, note their tags #learntoplayguitar and #guitar lessons will get them in front of the eyes that matter, eyes that convert.

Custom hashtags can help you convert customers in to brand advocates

Use Custom Brand Hashtags

If you don’t have a custom hashtag for your brand, you should create one now. Custom hashtags help you measure the interest in your brand, and can also help you convert your customers and audience into marketing groupies. Veritas Guitars understands this quite well.  Note the use of #VeritasGuitars and how the brand has only created 444 pieces of content, yet there are well over 1,000 posts that use their custom hashtag. That means that their audience has so much stock in the brand that they take the time to tag their images with the #VeritasGuitars tag. This is smart marketing.

How to Manage and Grow your Instagram Account

You now understand how to mix your Guitar hashtags with others to get the most reach. Now you need to work your account. That means posting beautiful images daily, using a call to action on your posts, and engaging your targets. This requires help from a great tool like Socialdraft. With Socialdraft, you can:

Schedule posts to multiple Instagram accounts
Have multiple people work on various accounts
Search for posts by hashtag and schedule reposts to all your connected social networks

However, Socialdraft is more than just an Instagram management tool. Socialdraft is an all-in-one social media tool that lets you:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

What are you waiting for? Take Socialdraft for a risk free trial. It’s easy

The love of mankind for horses goes way back, in fact, our society was able to develop because of horses and our ability to ride on horseback. Although we no longer need to ride horses, our symbiotic relationship remains and horses are one of humanity’s most beloved friends. This means that those involved in agribusiness, equine nutrition, racing, veterinary care, and even the arts have a huge pool to market to if their craft is related to horses. However, this means there is a lot of competition as well, especially when marketing on Instagram. For example, the #equine hashtag has been used in over 1.6 million posts, and the #horse hashtag has been used 15 MILLION TIMES! Today, we’ll discuss how to use hashtags to get the most amount of targeted eyes on your horse related Instagram posts. Before you read ahead, take a few seconds to copy and save these top Instagram Horse Hashtags, they will be the building block of your Instagram strategy for your equine posts.

Horse Hashtags for Instagram

#Horse #Instahorses #Horses #Horsesofinstagram #Animals #Horseriding #Myhorse #Horselover #Horsehead #Horselove #Horseoftheday #Farm #Horsestagram #Horsejumping #Horserider #Horsey #Horsegirl #Horselove #Horsephotography #Horseback #HorsebackRiding #Horselovers #Equine

How to Use Your Horse Hashtags for Instagram

 We discussed above how the more general horse hashtags have been used a lot. The issue with these tags is that due to the way Instagram works, your posts will drop quickly down the feed…but you still need to use these to categorize your posts properly. That being said, you need to combine these more general hashtags with other types of hashtags in order to be seen by the right audience, an audience that converts. We’ll discuss the various types of hashtags that you need to use; just remember that when you research the other types of tags, that you should keep them between 5,000 to 500,000 uses. This way you don’t have too small of an audience or too large of an audience. Ok, let’s get down to business.

Use Industry Specific Hashtags

Make use of hashtags that are unique to your industry to get more eyes on your horse Instagram posts

Sure, people interested in horses will probably be interested in your post, but what if you are posting about something very specific to your industry, say trick training? In a case such as this, you need to include hashtags that are related to that part of the industry in order to attract eyeballs from people who are interested in particularly that. They are more likely to leave likes on your posts and to engage them and in turn can get you to the Top Posts for that tag which will get you even more likes. So, when you are about to post, think about what hashtags will attract hyper targeted eyes to really bring up those likes and push you up on the feed. Little Red Cowgirl, Danielle, understands this quite well. Note how her post includes both general horse hashtags and others that are hyper targeted to her audience.

Mix in Branded Hashtags

A custom horse hashtags can help you get more visibility on Instagram

Custom hashtags can be quite effective at getting your customers and audience to become a marketing army. Struck Apparel, a riding apparel brand has begun to use their branded hashtag #StruckApparel on their Instagram posts along with their horse hashtags. As you can see in the example above, customers and celebs are starting to post images of themselves wearing their items. This is a great way to control the conversation and to get your community involved. I would suggest to the brand that they add instructions to their profile write up so that their audience can be trained to use the hashtag more often.

RELATED ARTICLE: How to use branded hashtags effectively.

 Use Location Hashtags

Local brands and businesses need to use city and state hashtags on their horse instagram posts

If you are a local brand, business, or service provider; you increase your chances of conversion by having locals exposed to your posts. The easiest way to do this is first to geo-tag your post, then to use geo-hashtags such as neighborhood, city, state tags so that people who are interested in the city, and most likely in your area can see your post. Artist Whitney Landerson understands the power of location hashtags. The above post includes general horse hashtags (since a horse is the subject of her piece), horse industry hashtags (#kentuckyderby) to appeal to those who are passionate about horses, racing, and the derby; and finally location tags so that she can identify herself as an artist in Seattle.

Use Related Brand Hashtags

Ok, so this really works best when the brand is directly tied to your post, but I decided to use this example because this brandjacking worked perfectly for this brand. Note how Rupa Sutton included the #AnimalPlanet hashtag along with general horse hashtags. This resulted in people who are interested in the very popular animal TV network to be exposed to her post. Since her post is related to animals, she hit her target audience. This post would have been even better if she had been featured on the channel or was sponsored by them. Either way, it worked…so think about the brands that your audience is interested in, and test a few out to see how they increase your reach.

Managing and Growing your Instagram Account

Now that you have your list of horse hashtags and you know how to combine them with others, you’re better prepared to maximize your Instagram posts. However, Instagram recently implemented an algorithm that is based on engagement. Basically, if your posts don’t get likes and comments within a short time of you publishing, you’ll drop in the feed. You’re probably asking yourself “what do I need to do to get more likes and comments on my Instagram posts?”. It’s not too hard, but it is time-consuming. You need to post daily (or at least consistently), you need to engage your audience, you need to follow people who may like your images, and you need to keep your account clean. Socialdraft can help you with many of these including:

Scheduling posts to multiple Instagram accounts
Have multiple people work on various accounts
Searching for posts by hashtags and schedule reposts to all your connected social networks

But…Socialdraft is more than just an Instagram management tool. Socialdraft is an all-in-one social media tool that lets you:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

If you are ready to take Socialdraft for a spin and see how it can help you with Instagram and all your other social efforts, go for it, take the Socialdraft social media calendar tool for a risk free trial. There’s no risk. If we don’t fit your needs….simply cancel. So go ahead, try us out and see how you like us.

Amazing how much we’re willing to spend on handbags. The Birkin seems cheap at $120,000 when compared to Mouawad’s 1001 Nights Diamond Purse (that one costs $3.8 million). Our obsession with handbags is strong, this means that if you are selling handbags online, your audience is HUGE. Especially so on Instagram where there are over 500 million monthly active users and since it is used by
31% of American women. That also means there’s plenty of competition. The #handbag hashtag has been used over 2 million times on Instagram. That means that you need to mix it up with other types of bag hashtags to actually attract people who convert to your posts. Today, we’ll discuss how to use bag hashtags on Instagram, but first, copy the list of bag hashtags below and save them to your phone. They will be the building block to your Instagram strategy.

Instagram Bag Hashtags

#handbagsforsale #handbag #handbags #shopping #clutch #purse #backpack #envelopebag #crossbodybag #hobo #laptopbag #satchel #shoulderbag #slingbag #vintage #totebag #fashion

How to Use Instagram Bag Hashtags

Before we actually get to strategy, you need to understand how hashtags work on Instagram. Think of Instagram as Google and your hashtags as keywords. Hashtags are how you will get found by people who do not follow you. People will search Instagram for particular content. You’re going to start with the hashtags above because they are directly related to your industry. However, there is an issue with these…they’re pretty broad, right? This means that you’ll be pushed down the feed very quickly…so you need to use these and combine them with others to get the perfect mix of traffic to your posts. Let’s discuss the proper way to combine your Bag Hashtags with other hashtags to get the right eyes on your Instagram posts.

Associated Brand Hashtags

Use the hashtags for brands used in your bag images to attract their followers and fans

When posting about handbags, your most powerful supporting bag hashtags will be that of related brands. People are super passionate about brands, be it #Fendi #MichaelKors or even #NineWest. Wonderland, a magazine and online shop understands this. By using the relevant hashtag #Fendi, they attract the views of not just those who are interested in handbags, but by people who love Fendi and who in turn can easily convert.

 Use Industry Hashtags

How to mix bag hashtags to get the most out of your Instagram posts

Sure, you can use #handbags and get in front of people browsing Instagram for handbags, but what about the people who are searching for something very specific, for example a clutch bag. They may skip the #bag or #handbag tags and go directly for #clutch…but you need to be careful here. If you check out the hashtag #clutch, you’ll see that it is very broad and includes auto, basketball, and other industries. You may want to narrow this down to a tag like #clutchbag which will narrow down your audience to a super targeted audience. The key here is to combine those broad hashtags like #handbag and #fashion with those that will bring in a very targeted audience that converts. Fashion blogger Shira Rose understands this well, and uses general industry hashtags with hyper targeted industry hashtags to get the most out of her Instagram posts.

 Include Geo-Targeted Hashtags

To be seen by people in your area who can convert, include city, state, and neighborhood hashtags

General bag hashtags are fine if you’re a national retailer, but what if you are a local shop with limited shipping possibilities? If this is you, then you need to always include location hashtags into your Instagram posts such as #neighborhood #city #state #citynickname. This will make it so when people are browsing Instagram for your location, you have a chance to be seen by them. In Blue Handmade is very smart about their location hashtag use. They use both #northcarolina & #asheville to denote their geographic location, but also to denote that they are made in the USA. Such smart social media here.

Use Custom Hashtags

Custom brand hashtags can help you to convert your audience into a marketing army

You gotta use custom brand hashtags. This can be as simple as #yourbrandname. Note how Michael Kors uses #MichaelKorsCollection on all his posts. Although he has only created 3,243 pieces of content, there are over 5,865 Instagram images using his tag. That means that his followers are so invested in his brand that they are willing and happy to push out his content for him. That’s free advertising and it’s awesome.

RELATED POST: How to use branded hashtags effectively

How to Grow and Manage Your Instagram Account

As mentioned before, the handbag market on Instagram is ripe with competition. This means that it takes more than just posting sporadically for you to get a return on investment from the network. First, you need to plan out your posts, then you need to publish them on a consistent basis, and you need to engage your audience. These things are all time consuming, but Socialdraft makes it easier. With Socialdraft, you can:

Schedule posts to multiple Instagram accounts
Have multiple people work on various accounts
Search for posts by hashtags and schedule reposts to your connected social media accounts

But that’s not all Socialdraft does. Socialdraft is an all-in-one social media tool for teams. With Socialdrfat, you can:

Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…

So go ahead and take us for a spin, there’s no risk. If you don’t feel we’re the right fit for you, just cancel.

Take the Socialdraft social media calendar tool for a risk-free trial