The travel industry lends itself perfectly for Instagram, and smart marketers who use the right Instagram travel hashtags can help their posts get more organic reach. We’ll discuss the best practices for those who are looking to grow their Instagram travel account (just like these who made our Top 25 Travel Instagram blogger list) AND get an ROI from their posts, but before we do, take a few seconds to copy this list of Instagram Travel Hashtags. You can copy them by clicking on the “copy” button below on your iPhone, Android, iPad or PC.
#Travel #Holidays #Trip #Traveling #Travelgram #Travelling #Travelingram #Traveler #Travels #Travelphotography #Instatravel #Instatraveling #Travelph #Travelpic #Travelblogger #Traveller #Traveltheworld #Travelblog #Travelbug #Travelpics
#Travelphoto #Traveldiaries #Traveladdict #Travelstoke #TravelLife
How to use Travel Hashtags on Instagram
The hashtags we gave you above are very general hashtags. These are the ones you want to include to give yourself a chance to reach tons of people. That being said, you will have a better chance of reaching a targeted audience that converts if your hashtag strategy contains a mix of those more generic hashtags as well as more well defined hashtags to draw people that are interested in the content you are sharing that particular day. Below you’ll see a more detailed breakdown of the type of targeted travel hashtags you should use.
Imagine yourself to be trapped in a jewelbox of sparkling sunlight. That is what it feels like to stand in Sainte Chapelle. Unlike Notre Dame, it took only 7 years to build this marvel of glass and engineering. The church is literally a treasure box which held relics of great importance such as Christ’s crown of thorns (and you all know how much I love relics & their reliquaries). The breathtaking 15 stained glass windows tell the story of the Old and New testament, 1,113 scenes in total. I highly recommend you go, but if you do, don’t be a sucker. Purchase tickets online so you can skip that god forsaken line. It’s awful. If you have your e-tickets, you can breeze past everyone else who didn’t think ahead
People who are interested in #travel are great. But if you are say in #Paris, you’ll want to use that hashtag. If people like #Paris, it is more likely that they will be searching for that content on Instagram, that they will discover your content, and that they will like it and follow you. But, you should really get more specific than that. Especially with a location like #Paris which is so popular (there are over 49 million images hashtagged #Paris on Instagram as of today – this means that there is a lot of competition). So, while you should include #Travel and #Paris, you may also want to include hyper local tags such as #Invalides or #OrsayMuseum #SainteChapelle or #Seine to increase your chances of reaching people who are truly vested in that content. Industry Hashtags
Love when I board @AirNZ, it’s like I walked into a nightclub. Anyway, this is my home for the next 14 hours, next stop is Auckland. Absolutely love the @StarAlliance airlines! A photo posted by Scott Eddy ✈ (@mrscotteddy) on
There are lots of different niches under travel. There is #FamilyTravel #SinglesTravel #DigitalNomad and more. Think about the audience you are trying to attract. Who are they and what kind of travel do they partake in. Put this into consideration when researching your travel hashtags.
By branded I mean two things. First, your brand. You should begin to use a hashtag that is related to your Instagram handle. The reason for this is of course so you can build your brand recognition, but also so you can at some point run regram campaigns and get your community to use your hashtags. Fodor’s Travel has done a great job with their #FodorsOnTheGo hashtag. Fodor’s Travel has posted 1,792 images, yet their branded hashtag has been used 57,000+ times by other such as the example above.
Remember to Post Daily (or at least on a consistent basis)
You need to remember that the Instagram feed is a constant stream of content. Also, now that the Instagram algorithm has been implemented, organic traffic is being driven to those who post frequently and get more likes and comments. If you take too many days off from posting, you will see your reach suffer. So make sure to plan ahead and schedule using a program like Socialdraft.
How to Manage Your Instagram Accounts
Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media. With Socialdraft you can:
Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…
If you are curious about Socialdraft, take it for a risk-free trial. You’ll get to try out all the features and decide if Socialdraft is right for you.