Turtles. These darling reptiles are beloved the world over and are quite popular on Instagram. They’re so popular that there are currently over 3 million posts tagged turtle. That means that your turtle images have the potential to reach a huge audience, but you can’t reach the right audience without using the proper Turtle hashtags.
Your strategy will vary if you are a travel account, an environmentalist account, a tattoo artist…see where I’m getting at? Today, we’ll discuss how to use your turtle hashtags and how to combine them with other types of tags to increase your reach to a targeted audience. Before you read on, take a few seconds to copy the Turtle hashtags below, these will be the foundation for your strategy.
Instagram Turtle Hashtags
#Turtle #Turtles #Instaturtle #Instaturtles #Turtlelove #Turtlelover #Turtlesofinstagram #Turtlelife #Mypet #Pet
How to use Your Instagram Turtle Hashtags
Combine them with Location Hashtags
This is great if your brand or business has anything to do with a location. We chose this example from the Australia Instagram account, but this is a good strategy not just for travel brands, but local businesses (restaurants, shops, vets). Tourism Australia uses location tags to get in front of people who are interested in particular areas, in this case, #queensland and #GreatBarrierReef. They are giving themselves more chances to be discovered by those who are actively looking for information on the area. This is a great Instagram SEO strategy.
Mix in Industry Hashtags
Tattoo artist Lilian Raya is smart about her hashtag use. Here, she uses turtle hashtags to appeal to a wider audience and increase her likes; but she also includes industry hashtags (#tattoo #colortattoo #inked) in order to give herself a chance to be seen by people who convert. People who may be browsing for ideas on a new tattoo. They will be easier to convert than those who merely like turtles, but it is those turtle likes that give her a chance to come up on Top Posts and get more organic views.
Use a Custom Brand Hashtag
Custom brand hashtags are a great way to get your audience and customers to act as free marketers for you. Just check out the above example from Petco. While they have only created a little over 2,000 posts, there are over 400,000 posts that are tagged Petco. That means that there are a large number of people who are being exposed to their brand by current customers. This is an incredibly powerful tactic.
RELATED ARTICLE: How to create & implement branded hashtags on Instagram.
How to Grow, Schedule & Manage Multiple Instagram Accounts
Having the right hashtag strategy will help you on Instagram, but actually getting an ROI from your Instagram account takes more. Instagram’s algorithm means that you must post on a consistent basis, engage your audience, and manage your following.
Doing all this can be time-consuming, but Socialdraft is the Instagram tool that can help you manage your accounts without wasting a ridiculous amount of time. With Socialdraft, you can:
Schedule posts to multiple Instagram accounts
Have multiple people work on various accounts
Search for posts in a particular industry & schedule reposts to all your connected social networks
Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages and Pinterest
Schedule posts individually, as recurring posts, or bulk upload them as CSV
Easily re-schedule with a drag & drop action
Schedule GIFs to Facebook and Twitter
Download content calendars as PDF
Keep an eye on your online reputation and easily share the good news to social
Engage on Twitter, Facebook, and Linkedin
Download Facebook and Twitter reports
and tons more…