social media roi

How to put together Facebook and Google Analytics to measure the result of your social campaign

How To Combine Facebook and Google Analytics

Facebook Insights provides information about your Page’s performance and includes demographic data about your audience. But if you would like to expand on the information Facebook Insights provides, such as Likes, Reach, Engagement, shares and comments, you could combine your Facebook Insights with Google Analytics. By combining the two you can determine who is visiting …

How To Combine Facebook and Google Analytics Read More »

A simple guide for social media analytics newbies

How to Get Started with Social Media Analytics

It can be a lot easier to succeed at business today thanks to the power of advanced analytics. In fact, analytics are the key to success in business. If you are not measuring your performance and comparing it to your tactics and business goals, you are probably going to end up with a failing business. …

How to Get Started with Social Media Analytics Read More »

A step by step how to create a social media report

How to Create a Social Media Report

It’s impossible to know whether or not you’re really rocking and rolling with your social media marketing unless you are spending hours looking at analytics, or using tools that help you create easy social media reports. All smart and savvy business owners, marketers, and entrepreneurs today understand the value of advanced analytics, reporting, and tracking. …

How to Create a Social Media Report Read More »