If you are planning to brand your hiking related business on Instagram, you’ve got your work cut out for you. There are over 34,787,386 posts tagged #hiking. That means the climb to the top will be challenging. However, we’ve put together this list of the best Hiking hashtags for Instagram (& Twitter) to help you achieve the summit more easily. They will help you to get higher organic reach from an actual audience that converts! Copy and save them so you can paste them into your Instagram posts. Then, read below to learn how to combine these Hiking hashtags on Instagram to maximize your marketing efforts.
#hiking #hike #outdoors #camping #hikingadventures #mountain #trekking #wilderness #backpacking #getoutside #forest #outdoor #optoutside #climbing #trail #scenery #rei1440project #alps #instanature #thegreatoutdoors #mountainlife #waterfall #summit #trees #lake #pnw #outdoorlife #hiker #mountaineering
How to use Hiking Hashtags Hashtags
Start with Your Brand’s Hashtags
Because Instagram is a user-generated content social network, it is ripe to help you convert your audience and customers into brand advocates for your business. Start by creating a branded hashtag. It should be short, simple, and as close to your brand’s name as possible. Then, include it in your profile write-up with a call-to-action to train your customers and audience to use the tag. Arc’teryx uses both a branded hashtag #arcteryx and a slogan on their posts, but let us look at the first. While they haven’t yet created 2,000 posts, their audience has used their hashtag in over 336,282 posts. Tell me that isn’t powerful Instagram marketing!
Include Industry Hashtags
If you want conversions, then using only using hiking hashtags won’t get you where you need. You need to combine them with hashtags for your industry so that you increase your chances of being discovered by those who are looking particularly for what you have to offer. Check out Nature & Nosh Tours. By using #hikingtours, they give themselves a HUGE chance to be discovered by people looking for exactly that!
Don’t Forget Location Hashtags
This is a MUST if you are a local brand, service, or business. Make sure to include hashtags for your neighborhood, city, state or country so you have a chance to reach both tourists and locals looking for your business or services. Paragon Sports is very smart about location targeting. They use #NYC to attract people nearby who are more likely to convert and #Himalayas to attract people who are interested in the location. Very smart location search optimization.
Related Brand Hashtags
This works particularly well when you use hashtags for related brands. For example look for some of our related brand hashtags. The idea is to increase views from a vetted audience that is already interested in brands associated with your business. It’s an easy way to use Instagram hashtags to reach a targeted audience that converts. Hike Alabama understands their audience persona and what they like. Because of this, they use hashtags for the brands they love (like #natgeo and #patagonia) to give themselves a chance to be discovered by them.
How to Manage Your Instagram Accounts
Now that you have all those great hiking hashtags to use on your account, and you know how to use them to get the most reach and engagement, you need a great Instagram management tool. Socialdraft is an all-in-one Social Media Dashboard that helps you manage Instagram. It is the most robust and simple tool for agencies and teams to effectively handle social media.
With Socialdraft you can:
- Schedule posts to Facebook pages, Twitter, Instagram, LinkedIn Business Pages (and one LinkedIn account) and Pinterest Boards
- Easily re-schedule with a drag & drop action
- Schedule GIFs to Facebook and Twitter
- Download content calendars as PDF
- Find content on Instagram and easily schedule reposts not just to Instagram but to all other social networks
- Engage on Twitter, Facebook, and Linkedin
- Download Facebook and Twitter reports
- and tons more…